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Found 20 Skills
Эксперт по growth-маркетингу. Используй для growth hacking, A/B тестов, воронок, viral loops и экспериментов роста.
Use this skill when calculating, analyzing, or reporting SaaS business metrics. Triggers on MRR, ARR, churn rate, LTV, CAC, LTV:CAC ratio, cohort analysis, net revenue retention, expansion revenue, board deck metrics, investor reporting, unit economics, payback period, or SaaS financial modeling. Covers metric definitions, formulas, spreadsheet implementation, cohort tables, and board-ready reporting for founders, finance teams, and growth operators.
Analytics de produto — PostHog, Mixpanel, eventos, funnels, cohorts, retencao, north star metric, OKRs e dashboards de produto.
Product analytics and growth expert. Use when designing event tracking, defining metrics, running A/B tests, or analyzing retention. Covers AARRR framework, funnel analysis, cohort analysis, and experimentation.
Use when building a quarterly bookings forecast, ARR projection, pipeline forecast, NRR projection, or commit/best-case/pipe-only board number — especially when the CRO needs to walk the board through funnel math + cohort ARR + per-stage conversion assumptions without the theatre of a single undefended number. Decomposes pipeline into commit, best-case, and pipe-only tiers; projects cohort-level NRR/GRR to surface leaky cohorts before they show up in the consolidated number; scores per-stage funnel confidence so soft-floor stages get treated differently from high-confidence ones. Every output explicitly names the conversion rate used, the data window, and the weighting choice. For Head of Commercial, RevOps, VP Sales, and CRO at quarterly forecast or board prep. NOT financial close (see finance/financial-analysis). NOT strategic CRO hiring/territory (see c-level-advisor/cro-advisor). NOT pricing (see sibling pricing-strategist).
Analyze unit economics for PE targets — ARR cohorts, LTV/CAC, net retention, payback periods, revenue quality, and margin waterfall. Essential for software/SaaS, recurring revenue, and subscription businesses. Use when evaluating revenue quality, building a cohort analysis, or assessing customer economics. Triggers on "unit economics", "cohort analysis", "ARR analysis", "LTV CAC", "net retention", "revenue quality", or "customer economics".
Use when defining product KPIs, building metric dashboards, running cohort or retention analysis, or interpreting feature adoption trends across product stages.
DTC Brand User Retention & LTV Growth Engine — Retention Health Check, RFM+LTV Segmentation, Loyalty Program Design, Subscription Churn Prevention, Win-back System, Cohort Analysis. Use when user mentions: retention, repurchase rate, repurchase, LTV, customer lifetime value, churn, loyalty, membership, subscription, win-back, inactive customers, reactivation, RFM segmentation.