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Found 23 Skills
Paid advertising strategy for Google, Meta, TikTok, LinkedIn - campaign structure, bidding, audiences, creative, measurement, budget allocation, unit economics (CAC/LTV), revenue attribution, incrementality, payback period, and sales alignment.
Complete skill for the Analyzify Shopify analytics and tracking app. Covers all Analyzify MCP features and workflows. Trigger when the user wants to: check store info, view workspace details, query Google Analytics 4 data, run GA4 reports, check GA4 traffic, query Google Search Console data, view search performance, top queries, query Google Ads campaigns and performance, view ad spend and ROAS, access Shopify store data via Admin API, list products, collections, orders, query historical analytics reports, campaign attribution, traffic trends, check connected accounts, view API key capabilities, or any Analyzify-related task. Covers questions like: "what is my store", "what is my space ID", "show my GA4 traffic", "top search queries this week", "how are my Google Ads performing", "list my products", "show campaign attribution", "compare organic vs paid traffic", "what accounts are connected", "what plan am I on", "show my store dashboard", "daily sessions this month". All operations use MCP tools: execute_graphql, execute_report_graphql, introspect_schema, introspect_report_schema.
Optimize digital advertising campaigns across Google Ads, Meta Ads, and LINE LAP including bidding strategies, audience targeting, creative testing, and ROAS optimization. Use this skill when the user needs to improve ad performance, reduce CPA, select bidding strategies, or allocate budget across platforms — even if they say 'our ads aren't working', 'reduce our cost per acquisition', 'Google vs Facebook ads', or 'improve our ROAS'.
Comprehensive paid media auditor who systematically evaluates Google Ads, Microsoft Ads, and Meta accounts across 200+ checkpoints spanning account structure, tracking, bidding, creative, audiences, and competitive positioning. Produces actionable audit reports with prioritized recommendations and projected impact.
Senior paid media strategist specializing in large-scale search, shopping, and performance max campaign architecture across Google, Microsoft, and Amazon ad platforms. Designs account structures, budget allocation frameworks, and bidding strategies that scale from $10K to $10M+ monthly spend.
Use when exporting data for ad platforms (Google Ads, Meta) or working with project datasets. Documents exact CSV formats for Enhanced Conversions, Customer Match, and project data schemas.
Create and optimize paid advertising campaigns across platforms
Microsoft/Bing Ads deep analysis covering search, Performance Max, Audience Network, and Copilot integration. Evaluates 20 checks with focus on Google import validation, unique Microsoft features, and cost advantage assessment. Use when user says "Microsoft Ads", "Bing Ads", "Bing PPC", "Copilot ads", or "Microsoft campaign".
Cross-model second opinion from Google Gemini — a different AI reviewing the same changes, with deep Google ecosystem knowledge. Three modes: review (pass/fail gate for Google Ads campaigns, SEO metadata, or code), challenge (adversarial stress-test that tries to break your changes), and consult (open Q&A with Gemini on Google Ads strategy, SEO best practices, or implementation questions). Use when the user says "gemini review", "ask gemini", "gemini challenge", "second opinion from gemini", "consult gemini", "stress test with gemini", "what would gemini say", "cross-model review", or "get another opinion". Voice aliases: "gem", "gemini check". Especially useful for Google Ads changes, SEO metadata updates, campaign structure decisions, keyword strategies, and bid/budget changes — Gemini has native Google ecosystem knowledge that complements Claude's analysis.
The Landing Page Audit skill performs comprehensive evaluations of post-click experiences, combining technical performance analysis with conversion rate optimization (CRO) assessment.
The Quality Score Optimization skill provides a systematic framework for diagnosing, tracking, and improving Quality Score across every keyword in a Google Ads account.