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Found 43 Skills
SERP-based semantic topic clustering for content architecture planning. Groups keywords by actual Google SERP overlap (not text similarity), designs hub-and-spoke content clusters with internal link matrices, and generates interactive visualizations. Optionally executes content creation if claude-blog is installed. Use when user says "topic cluster", "content cluster", "semantic clustering", "pillar page", "hub and spoke", "content architecture", "keyword grouping", or "cluster plan".
Search Experience Optimization: reads Google SERPs backwards to detect page-type mismatches, derives user stories from search intent signals, and scores pages from multiple persona perspectives. Identifies why well-optimized pages fail to rank by analyzing what Google rewards for each keyword. Use when user says "SXO", "search experience", "page type mismatch", "SERP analysis", "user story", "persona scoring", "why isn't my page ranking", "intent mismatch", or "wireframe".
Serpdog integration. Manage Keywords, Websites, Competitors, Users, Projects. Use when the user wants to interact with Serpdog data.
Analyze Google search results (SERP) for any keyword. Use when the user says "analyze the SERP", "what ranks for", "SERP analysis", "competitive analysis for keyword", "content brief", "what's ranking", "search results for", "who ranks for", or asks about ranking content patterns for a keyword.
SEO health check for any URL — analyzes meta tags, OG, JSON-LD, sitemap, robots.txt, SERP positions, and scores 0-100. Use when user says "check SEO", "audit this page", "SEO score", "check meta tags", or "SERP position". Do NOT use for generating landing content (use /landing-gen) or social media posts (use /content-gen).
Use Google Serper Search API for web search. Activate this tool when the user says terms like "search", "look up", "find", "research", "investigate", "learn about", "inquire", or "retrieve".
When the user wants to understand or optimize for SERP features. Also use when the user mentions "SERP," "SERP features," "search result features," "People Also Ask," "PAA," "sitelinks," "knowledge panel," "local pack," "rich results," "zero-click," "SERP types," "AI Overviews," "Bing Copilot," "Yandex AI," or "schema for SERP" (schema and SERP features are strongly related).
When the user wants to optimize brand search for a company with multiple domains (e.g. parent company.com vs product.ai). Ensure the parent/company domain ranks first for brand queries. Also use when the user mentions "brand search," "multi-domain SEO," "company domain first," "parent vs product domain," "hub-spoke domain," "brand SERP control," or "differentiate company and product domains."
Use when normal web_fetch cannot read a page, when a site blocks basic fetching, or when the user needs YouTube content in AI-ready form. Guides fallback use of Firecrawl for single-page web scraping and SerpApi for YouTube search/video metadata/transcripts only.
Use this skill when performing keyword research, search intent analysis, keyword clustering, SERP analysis, competitor keyword gaps, long-tail keyword discovery, or evaluating keywords for snippet opportunity, AI Overview presence, and tri-surface keyword reports. Covers organic (SEO), answer engine (AEO snippets/PAA), and AI citation (GEO AI Overviews/ChatGPT Search/Perplexity) surfaces.
Guide for using the Bright Data CLI (`brightdata` / `bdata`) to scrape websites, search the web, extract structured data from 40+ platforms, manage proxy zones, and check account budget. Use this skill whenever the user wants to scrape a URL, search Google/Bing/Yandex, extract data from Amazon/LinkedIn/Instagram/TikTok/YouTube/Reddit or any other platform, check their Bright Data balance or zones, or do anything involving web data collection from the terminal. Also trigger when the user mentions brightdata, bdata, web scraping CLI, SERP API, or wants to install Bright Data skills into their coding agent.
Expert SEO content strategy for SaaS and B2B sites. Use when doing keyword research, planning content clusters, creating pillar pages, optimizing on-page SEO, fixing technical SEO issues, building links, refreshing content, implementing programmatic SEO, mapping search intent, optimizing for SERP features, or measuring content performance. Use for SEO audits, content gap analysis, and organic growth strategy.