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Found 32 Skills
When the user wants to run influencer, creator, or ambassador partnerships to promote their product — finding and vetting partners, structuring deals, briefing creators, disclosure compliance, and measuring ROI. Also use when the user mentions 'influencer marketing,' 'creator partnerships,' 'sponsorships,' 'YouTube sponsorships,' 'podcast sponsorships,' 'brand ambassador,' 'ambassador program,' 'creator program,' 'UGC creators,' 'B2B influencers,' 'thought leader ads,' 'gifting,' 'product seeding,' 'whitelisting creator content,' 'how much to pay an influencer,' or 'FTC disclosure.' For affiliate/referral payout mechanics, see referrals. For community-led advocacy, see community-marketing. For turning creator content into paid ads, see ad-creative.
When the user wants help with paid advertising campaigns on Google Ads, Meta (Facebook/Instagram), LinkedIn, Twitter/X, or other ad platforms. Also use when the user mentions 'PPC,' 'paid media,' 'ad copy,' 'ad creative,' 'ROAS,' 'CPA,' 'ad campaign,' 'retargeting,' or 'audience targeting.' This skill covers campaign strategy, ad creation, audience targeting, and optimization.
Product photography enhancement for ad creatives using AI image generation. Takes a product image and generates 5 professional photography styles for ad use: Studio, Floating, Ingredient, In Use, and Lifestyle. Requires GOOGLE_API_KEY or configured ADS_IMAGE_PROVIDER. Triggers on: "product photo", "product photography", "photoshoot", "enhance product image", "product shoot", "product photos for ads", "generate product photos", "studio shot", "lifestyle photo".
Visual marketing asset creation for ads, social media, email, presentations, and brand collateral. Platform-specific dimensions, creative best practices, AI design tools, and conversion-focused visual hierarchy. Use when you need production-ready marketing visuals.
AI image generation for paid ad creatives. Reads campaign-brief.md and brand-profile.json to produce platform-sized ad images using Gemini (default) or a configured provider. Requires GOOGLE_API_KEY or ADS_IMAGE_PROVIDER + matching key. Triggers on: "generate ads", "create images", "make ad creatives", "generate visuals", "create ad images", "generate campaign images", "make the images", "generate from brief".
A library of creative mechanics — the structural patterns that define how an ad constructs meaning between its hook, visuals, and narrative. Use this whenever designing ad concepts, briefing creative, or trying to explain why a specific ad works beyond just its hook or format. Trigger when a user describes an ad they saw and wants to understand or replicate what made it work, when building a creative concept from a messaging angle, or when execution needs more than a hook and a format — it needs a structural idea. Creative mechanics sit between hooks and visual formats in the Creative Strategy Engine: hooks say what, formats show how, mechanics define the cognitive or emotional mechanism that makes the concept land. Always pair with Hook Writing for opening line execution and Hook Tactics for tactic classification.
This skill should be used when the user asks to "create Facebook ads", "write ad copy", "build paid ad campaigns", "Meta ads", "Google ads", "TikTok ads", or mentions paid advertising, social media ads, or PPC campaigns. Creates high-performing ad copy and creative guidance across platforms.
Combine selected ad images with ad copy to create platform-ready mixed media creatives. Use when compositing text overlays onto images, creating final ad assets, or generating downloadable advertising creatives. Triggers on requests to combine image and copy, create final ad creative, generate composite ads, or produce platform-ready ad assets.
Генерация рекламных изображений через Gemini. Используй для создания креативов с текстом.
Create high-converting Meta (Facebook/Instagram) ad creative using the 6 Elements framework, proven ad formats, and research-driven copywriting. Optimized for lo-fi, native-feeling ads that don't look like ads.
Assess ad creative fatigue. Use when: ads underperform, need refresh timing, or creative lifecycle review.
Paid advertising specialist covering Google Ads, Meta Ads (Facebook/Instagram), LinkedIn Ads, TikTok Ads, X/Twitter Ads, Pinterest Ads, and programmatic advertising. Use when the user wants to create ad campaigns, write ad copy, optimize ROAS, reduce CPA, set up conversion tracking, plan ad budgets, create audience targeting, design ad funnels, or any paid media task. Also triggers for PPC, SEM, display ads, retargeting, lookalike audiences, Performance Max, Advantage+, or ad creative optimization.