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Found 39 Skills
Route multi-step marketing, product, or business challenges to the right sequence of ClawFu skills. Recommends which frameworks to combine, in what order, with handoff outputs between steps. Use when: planning a product launch end-to-end, combining positioning + offers + launch skills, running a customer-validation sprint, creating a content strategy pipeline, deciding which skills to chain for a complex project, or orchestrating a sales-enablement playbook.
Famesters platform help — global full-cycle influencer marketing agency with 8+ years experience and 1000+ brand portfolio across Gaming, FinTech, Apps & Software, and iGaming. Covers campaign services (strategy, creator selection, outreach, content coordination, performance tracking), platform coverage (YouTube, TikTok, Instagram, Twitch), BuzzGuru proprietary analytics technology, competitor analysis, measurement and reporting (tracking links, promo codes, UTM parameters), and campaign workflow. Use when you're considering hiring Famesters but aren't sure if they're the right fit, need to understand what Famesters costs and covers, wondering how Famesters compares to Cloutboost or House of Marketers, or trying to decide between agency vs in-house influencer marketing for gaming/fintech/apps. Do NOT use for influencer marketing strategy across platforms (use /sales-influencer-marketing), gaming influencer marketing strategy (use /sales-gaming-marketing), TikTok marketing strategy (use /sales-tiktok-marketing), or general retargeting (use /sales-retargeting).
Provides brand messaging architecture, value proposition, and brand pillar development frameworks including Peep Laja's Message Layers, Osterwalder's Value Proposition Canvas, Geoffrey Moore positioning template, April Dunford's Five Components, StoryBrand SB7, Andy Raskin's Strategic Narrative, the Messaging House, and MECLABS quality tests. Auto-activates during messaging framework development, value proposition creation, and brand pillar definition. Use when discussing messaging architecture, value proposition, brand pillars, message layers, messaging house, messaging hierarchy, elevator pitch, Peep Laja, Geoffrey Moore, April Dunford, StoryBrand, Andy Raskin, or MECLABS.
Apply Cialdini's six principles of persuasion — Reciprocity, Commitment/Consistency, Social Proof, Liking, Authority, and Scarcity — to analyze or design influence strategies. Use this skill when the user needs to make messaging more persuasive, analyze why a campaign works or doesn't, design sales or marketing copy, or understand social influence tactics — even if they say 'how do we convince people', 'why is this ad effective', or 'make this more persuasive'.
Strategic framework for mapping pain/persona intersections and messaging angles. Defines the structure for organizing creative strategy, not the tactics for execution. Use this when planning an organizational or systematic approach to creative strategy, or when a user provides a product and wants to define messaging angles, write strategic hooks, or execute ads in visual formats defined by awareness and decision stages.
Apply the Bass Diffusion Model (1969) to forecast innovation adoption using innovation and imitation coefficients. Use this skill when the user needs to forecast new product adoption curves, estimate market penetration timing, calibrate launch strategy based on diffusion dynamics, or when they ask 'how fast will this spread', 'when does adoption take off', or 'what is the expected S-curve'.
Apply STP (Segmentation, Targeting, Positioning) framework for market strategy. Use this skill when the user needs to define target customer segments, select which segments to pursue, or craft a positioning statement — even if they say 'who is our customer', 'which market should we focus on', or 'how should we position ourselves'.
Get featured in Product Hunt newsletters. Use this skill to understand newsletter criteria, craft effective pitches, and maximize visibility through PH editorial coverage.
Create remarkable products and experiences that spread through word of mouth using Seth Godin's Purple Cow methodology Use when: **Launching a new product** and need it to stand out in a crowded market; **Differentiating your brand** from competitors who all look the same; **Escaping commodity status** where you compete only on price; **Planning a marketing strategy** with limited advertising budget; **Finding your remarkable angle** when "good enough" isn't working
Generates an evidence-calibrated product or marketing persona using the canonical v2.5 output contract. Use when shaping artifact perspective, stress-testing decisions, or framing product and GTM strategy.
Activate for headlines, body copy, CTAs, value propositions, messaging frameworks, and voice development.
Surfaces top and bottom sellers, identifies seasonality patterns, and produces a 2-week content brief to push winners and clear slow movers. Accepts optional lookback window of 30, 60, or 90 days.