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Found 381 Skills
Use when designing automation programs aligned to lifecycle stages, SLAs, and GTM objectives.
Template for documenting co-built solutions, integrations, and GTM motions with partners.
Standardizes all click-related IDs and CSS classes across website for clean analytics tracking. Use when users want to "standardize analytics classes", "clean up tracking IDs", "prepare DOM for GTM", "fix analytics naming", or "make tracking consistent". Scans entire codebase (HTML/JSX/TSX/Vue) and applies consistent naming convention - IDs as "cta_{location}_{action}" and classes as "js-track js-{category} js-{action} js-{location}". Acts as senior frontend engineer ensuring scalable GA4/GTM implementation.
Comprehensive GTM tracking testing and validation including automated Playwright headless testing, browser console testing, GTM Preview mode validation, and GA4 DebugView verification. Use when users need to "test GTM tracking", "validate dataLayer events", "debug GTM", "check if tracking works", "automated tracking tests", "run tracking tests without opening browser", or troubleshoot tracking issues. Prioritises automated testing over manual when possible.
Pipeline status check for GTM projects. Use when returning to a project mid-implementation, when unsure what step comes next, or to get a quick overview of what has been completed. Reads all GTM output files and shows which skills have run, current implementation coverage, and the recommended next step. No API calls, instant. Trigger on - "what step am I on", "gtm status", "where did I leave off", "what's been done", "check progress", "pipeline status".
Front door for any GTM task on Cargo — sourcing, waterfall enrichment, email/phone/LinkedIn lookup, email verification, scoring, qualification, sequencing, CRM sync, and signal monitoring (job changes, funding, tech-stack/hiring intent). Use when the user states a real-world goal involving prospects, leads, accounts, contacts, ICP lists, or campaign activation. Routes to phase guides (Level 2), recipes (Level 2.5), and per-provider playbooks (Level 3) before any action call.
Designs and optimizes Clay-powered GTM workflows for prospecting, signal detection, outbound email sequences, enrichment pipelines, and account-based marketing. Use when the user mentions 'Clay,' 'GTM engineering,' 'prospecting,' 'signal detection,' 'enrichment,' 'Claygent,' 'outbound automation,' or wants to build Clay tables or integrate with sequencing tools like Lemlist, Smartlead, or Instantly.
Expert GTM marketing copywriter for emails, content, and social media. Use when writing marketing emails, email sequences, newsletters, blog posts, LinkedIn posts, Twitter/X threads, social content, brand copy, or personal brand content. Use for launch announcements, product updates, thought leadership, and engagement copy.
Compares current live GTM container against last known state from gtm-implementation-log.json. Shows what tags, triggers, and variables have been added, deleted, or modified since the last skill run. Read-only, no changes made. Prevents accidentally overwriting manual GTM changes. Trigger on - "what changed in GTM", "gtm diff", "check for manual changes", "gtm drift", "what's different in my container", "has anything changed".
Use when designing dashboards, reports, and narratives for GTM stakeholders.
Comprehensive go-to-market strategy and launch execution skill. Use when planning a product launch, feature announcement, market entry, or release strategy. Activates for: go to market, GTM, product launch, launch strategy, launch plan, launch execution, launch marketing, GTM playbook, launch readiness, technical launch, beta launch, early access, waitlist, Product Hunt, feature release, announcement, how do I launch this, launch checklist, we're about to ship, market entry, startup GTM, PLG vs sales-led, GTM motion, launch marketing pack, press outreach, developer product launch.
This skill should be used when the user asks to "set up GTM", "install pixels", "configure tracking codes", "tag management", or mentions Google Tag Manager, Meta Pixel, or conversion tracking implementation. Creates precise, technical implementation plans for tracking tags.