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Found 632 Skills
When the user wants to plan a content strategy, decide what content to create, or figure out what topics to cover. Also use when the user mentions "content strategy," "what should I write about," "content ideas," "blog strategy," "topic clusters," or "content planning." For writing individual pieces, see copywriting. For SEO-specific audits, see seo-audit.
Plan, write, and diagnose Instagram Reels that earn cold-audience reach. Use whenever someone wants a reels script or reels hook for a specific Reel, is debugging why a Reel flopped, wants to know if a draft is worth testing with Trial Reels before going public, or needs a reels caption tuned for the post-hashtag instagram algorithm. Built around what Mosseri has publicly named as the signal hierarchy (watch time, sends per reach, likes per reach), the Trial Reels test-then-publish loop, the Original Content Guidelines and 30-day recovery window, the Edits app, and Reels Insights metrics (skip rate, share rate, followers from this post). Covers a Reels-specific reels strategy: send-driving CTAs, originality without watermarks, audio licensing by account type, captions as the primary SEO signal, and the anti-patterns that quietly cap distribution. Pattern-based guidance, not a virality promise.
When the user wants to plan, map, or restructure their website's page hierarchy, navigation, URL structure, or internal linking. Also use when the user mentions "sitemap," "site map," "visual sitemap," "site structure," "page hierarchy," "information architecture," "IA," "navigation design," "URL structure," "breadcrumbs," "internal linking strategy," or "website planning." NOT for XML sitemaps (that's technical SEO — see seo-audit). For SEO audits, see seo-audit. For structured data, see schema-markup.
When the user wants to submit their product to startup, SaaS, AI, agent, MCP, no-code, or review directories for backlinks, domain rating, and discovery. Also use when the user mentions "directory submissions," "submit to directories," "backlinks from directories," "list my product," "submit to Product Hunt," "BetaList," "TAAFT," "Futurepedia," "G2 listing," "Capterra listing," "AlternativeTo," "SaaSHub," "AI directories," "MCP registry," "agent directory," "dofollow backlinks," "launch directories," or "directory tracker." Use this whenever someone is planning the directory layer of a product launch or an ongoing backlink campaign. For the broader launch moment, see launch-strategy. For programmatic SEO pages that should live behind these backlinks, see programmatic-seo. For AI citation optimization, see ai-seo.
The durable documentation set that makes an AI-built (vibe-coded) app reviewable before shipping. A small core every app needs — architecture, user/permission flows, permissions, variables/secrets, and a test-coverage map — plus conditional docs added only when they apply: emails, scheduled work, SEO, and embedded agents/automation. Defines what each doc must capture and how a reviewer or auditor uses it. Use when documenting a codebase for handoff, mapping user journeys and trust-boundary crossings, planning test coverage, or preparing for a security or performance audit.
Validate a published or draft-preview WordPress post in a real browser using Playwright. Checks rendered title, heading structure, image loading, OG/meta tags, JavaScript errors, and responsive layout at mobile/tablet/desktop breakpoints. When Chrome DevTools MCP is available, can use it for live browser inspection as an alternative to Playwright. Use for "validate wordpress post", "check live post", "verify published post", "wordpress post looks right", "check og tags", or "responsive check wordpress". Do NOT use for source markdown validation (use pre-publish-checker), SEO keyword analysis (use seo-optimizer), or uploading content (use wordpress-uploader).
Analyzes competitor products and companies by synthesizing data from pricing pages, app store reviews, job postings, SEO signals, and social media into structured competitive intelligence. Produces feature comparison matrices scored across 12 dimensions, SWOT analyses, positioning maps, UX audits, pricing model breakdowns, action item roadmaps, and stakeholder presentation templates. Use when conducting competitor analysis, comparing products against competitors, researching the competitive landscape, building battle cards for sales, preparing for a product strategy or roadmap session, responding to a competitor's new feature or pricing change, or performing a quarterly competitive review.
Create comprehensive Shopify App Store listing content following official best practices. Use when users need to write or improve their app listing for the Shopify App Store, including app introduction, app details, features, app card subtitle, search terms, SEO content (title tag, meta description), and testing instructions. Also applicable when preparing an app submission for Shopify review.
Write and publish WeChat Official Account articles end-to-end with AI — trending topic mining, de-AI voice writing, beautiful theme formatting, cover image generation, and one-click draft box publishing. Integrates YouMind knowledge base for source material and supports multiple image AI providers (Nano Banana Pro, Gemini Imagen, GPT Image, Seedream). Use when user wants to "写公众号文章", "微信推文", "发布到草稿箱", "微信排版", "write WeChat article", "publish to WeChat drafts", "format for WeChat". Do NOT trigger for: generic blog posts, emails/newsletters, PPT, short video scripts, or non-WeChat SEO/content work.
Write, optimize, and grow Substack content — both newsletter issues (email-first) and web posts (web-first articles/essays). Covers ghostwriting with voice matching, Substack algorithm optimization, Notes strategy, email formatting, SEO, growth tactics, and monetization planning. Use when the user mentions Substack, newsletters, write a newsletter issue, Substack post, Substack article, web post on Substack, evergreen content, SEO for Substack, newsletter growth, Notes strategy, ghostwrite for, match someone's voice, write in the style of, newsletter monetization, paid subscribers, or any task involving Substack as a platform. Also trigger for general article/newsletter writing even if Substack isn't named explicitly, or when the user wants to adapt existing content (blog post, talk, thread) into newsletter or web post format. Do NOT use for generic blog post writing without a newsletter/Substack context (-> See samber/cc-skills@technical-article-writer skill).
Generate opening hooks and post titles for long-form articles in EN or FR — blog posts, Substack/Medium/dev.to, LinkedIn long-form, paid newsletters, opinion essays, reported features, technical deep-dives. Trigger whenever the user asks for a hook, opening, lede, intro, first sentence/paragraph, opener, accroche, attaque, phrase d'accroche, or première phrase — including making a flat intro punchier or rewriting a draft opening. Also trigger when user asks for a post title, titre d'article, headline, or when ghostwriting skills reach the opening or titling step. Proposes 3-4 hooks pulling distinct psychological levers (curiosity gap, contrarian, scene, promise, authority), 2 candidates each, waits for the user to pick. Do NOT trigger for social posts (LinkedIn feed, Twitter/X, TikTok, Bluesky, Threads), READMEs or doc first lines, taglines, email subjects or openers, ad copy (Google/Meta Ads), landing-page headlines, press releases, SEO meta, fiction openings, talk/podcast/video script intros, or body rewrites.
Local SEO Analysis and Optimization Expert. Automatically detect whether a project requires local SEO, analyze NAP (Name, Address, Phone) consistency, local keyword optimization, Google Business Profile (GBP) optimization, and local structured data generation. Provide search engine ranking optimization suggestions for local businesses, including NAP standardization, local keyword strategies, GBP completeness checks, review strategies, map embedding, and local SEO audits.