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Found 381 Skills
Fast-track GTM value preview for new users. Runs gtm-analytics-audit and gtm-strategy back to back and outputs the top 5 tracking opportunities with business rationale and effort estimates. No implementation, no DOM changes. Just a clear answer to "what should I track and why". Trigger on - "quickstart", "what should I track", "show me tracking opportunities", "quick GTM overview", "I'm new to GTM", "where do I start".
Create a go-to-market strategy covering marketing channels, messaging, success metrics, and launch timeline. Use when planning a product launch, creating a GTM plan from scratch, or defining a launch strategy for a new market.
Implements complete GTM tracking including dataLayer events in code and GTM configuration via API. Use when users need to "implement GTM tracking", "add dataLayer events", "create GTM variables and tags", "set up CTA tracking", "implement event tracking", or want to execute a tracking plan. Handles both code implementation (dataLayer.push) and GTM container configuration (variables/triggers/tags) automatically via API. Supports incremental updates and framework-specific patterns (React, Next.js, Vue, etc.).
Core GTM philosophy principles and multi-channel coordination strategy. Use when defining outbound strategy, training sales teams, or establishing GTM fundamentals.
Automates Google Tag Manager API setup including googleapis installation, OAuth credential creation, token management, and prerequisites validation. Use when users need to "set up GTM API", "configure GTM API access", "get GTM OAuth credentials", "install googleapis", or encounter authentication errors. Handles complete technical setup from dependency installation through API connection verification.
Go-to-market strategy for web3 builders - protocols, products, services, and solo founders. Use when planning growth for a crypto protocol, building developer community, crafting CT narrative, planning ecosystem partnerships, preparing grant applications, launching tokens, pricing crypto-native products, or growing as a solo founder in web3. Covers community-led growth, CT strategy, developer relations, hackathon playbooks, standards adoption, token launch tactics, micropayment pricing, and agent-as-customer models.
Design onboarding playbooks, welcome sequences, milestone tracking, and time-to-value acceleration
Design packaging, pricing strategy, and value communication. Bridges GTM (CMO) and Finance (CFO).
Expert signal-based selling strategist for B2B outbound teams. Use when the user asks about buying signals, intent data, signal scoring, signal-based selling, website visitor tracking, job change signals, hiring signals, funding signals, competitor signals, tech stack changes, content engagement signals, multi-signal stacking, RB2B setup, Trigify setup, Common Room, Bombora, Koala, Warmly, 6sense, signal-to-action playbooks, or building signal-driven outbound campaigns. Also triggers on "buying signals", "intent data", "signal scoring", "signal-based", "website visitors", "job change", "hiring signal", "funding signal", "competitor signal", "tech change", "content engagement", "RB2B", "Trigify", "Common Room", "Bombora", "intent signals", "warm outbound", "signal stacking", "visitor tracking", "signal tools", "GTM plays". Do NOT use for general list building without signal context (use list-building skill) or email writing (use cold-email skill).
Build and maintain a global company context file that all other GTM skills read from. Captures product info, voice rules, ICP, win cases, proof library, campaign history, hypotheses, and DNC lists. Supports four modes: create (new context), update (append to existing), call recording capture (extract signals from transcripts), and feedback loop (import campaign results). Triggers on: "company context", "update context", "build context", "ICP", "win cases", "campaign history", "call recording", "feedback loop", "DNC list".
Use when planning, producing, and repurposing webinars or virtual events for GTM campaigns.
11 GTM plays with detailed execution - New Team Members, Skills-Targeting, Role-Targeting, Industry Research, Resources for ICs, Leaving Employees, No Dedicated Role, Bad Reviews, AI Ideas, ServiceBell Allbound, Inbound Followers. Use when building outbound campaigns, creating signal-based plays, or expanding your GTM playbook.