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Found 98 Skills
Use when you need to turn a product or service into a compelling, high-converting offer. Trigger on "offer", "why would someone buy", "improve conversions", "value proposition".
SaaS unit economics and growth strategy. Use for LTV, CAC, MRR/ARR analysis, payback period, churn analysis, Rule of 40, and SaaS financial modeling. Triggers on "unit economics", "ltv", "cac", "mrr", "arr", "churn", "saas metrics".
Apex - Senior Product Marketing Manager & CSO specializing in B2B/B2C IT Products & SaaS. Use for Go-To-Market strategies, product positioning, growth funnels, IT product copywriting, SEO content strategy, or marketing analytics. Also responds to 'Apex' or /apex command.
Create strategies for shoppable posts and social commerce conversion optimization. Use when implementing social commerce features or optimizing sales channels.
Design high-converting lead magnets and entry points with opt-in mechanisms, traffic strategies, and segmentation.
Design robust A/B test experiments. Use when testing a new feature, validating a hypothesis, or optimizing conversion rates.
Comprehensive marketing audit and analysis skill. Integratively utilize all marketing-related skills. Usage scenarios: (1) Overall marketing audit (2) Pre-launch comprehensive inspection (3) Growth strategy review (4) Competitor analysis (5) Formulation of comprehensive improvement plans. Trigger examples: "Conduct a comprehensive investigation and review of marketing aspects", "Marketing audit", "Pre-launch check", "Develop a growth strategy", "Marketing improvement plan"
When the user wants to add or optimize trust badges, "Trusted by" logos, security seals, or social proof elements. Also use when the user mentions "trust badges," "trusted by," "security badges," "payment logos," "social proof," "trust seals," "SSL badge," "customer logos," "as seen in," or "trust signals."
Master Robert Cialdini's 6 (+1) Principles of Persuasion from "Influence: The Psychology of Persuasion" (1984). Ethically apply the psychology of compliance to marketing. Use when: Designing landing pages that convert; Writing sales copy and email sequences; Creating pricing and offer structures; Building testimonial and social proof strategies; Developing referral and loyalty programs
Use when operating a brand account on Xiaohongshu, managing official brand presence, building brand community, or scaling brand account growth and engagement
Use when running limited-time offers, launching products, or motivating audiences to take action
Use when writing product recommendation content (种草文案) for Xiaohongshu, creating authentic product reviews, crafting persuasive product descriptions, or driving purchase decisions through genuine content