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Found 130 Skills
Transforms raw campaign performance data into a structured quarterly business review document with wins, misses, trend analysis, and recommended pivots for the next quarter. This skill should be used when building a QBR for a creator program, writing a quarterly influencer marketing review, summarizing multiple campaigns into a single quarterly report, presenting creator program results to leadership at the end of a quarter, analyzing quarter-over-quarter trends in influencer performance, preparing a board-level summary of the creator marketing program, identifying what worked and what to cut from the creator strategy, building a strategic plan for next quarter's creator campaigns, or reviewing the full roster performance over a quarter. For single-campaign ROI analysis, see campaign-roi-calculator. For weekly status updates, see campaign-status-dashboard-digest. For individual creator scoring, see post-campaign-creator-scorecard.
Calculate influencer campaign ROI and build a leadership-ready narrative summary from raw performance data. This skill should be used when calculating ROI for a creator campaign, building a campaign performance report for leadership, turning raw influencer metrics into an executive summary, computing CPM CPE ROAS and EMV for a creator program, summarizing campaign spend versus revenue for a stakeholder meeting, proving influencer marketing ROI to a CMO or VP, creating a campaign wrap report with financial metrics, or comparing influencer channel efficiency against paid social. For setting KPI targets before a campaign launches, see performance-benchmark-setter. For tracking creator posting compliance, see creator-posting-compliance-tracker. For full end-of-campaign reporting with qualitative analysis, see post-campaign-creator-scorecard. For building UTM links to enable attribution, see utm-parameter-builder.
Detects market top probability using O'Neil Distribution Days, Minervini Leading Stock Deterioration, and Monty Defensive Sector Rotation. Generates a 0-100 composite score with risk zone classification. Use when user asks about market top risk, distribution days, defensive rotation, leadership breakdown, or whether to reduce equity exposure. Focuses on 2-8 week tactical timing signals for 10-20% corrections.
6 buying signals ranked by purchase correlation - Former Customers, New Leadership, High-Intent Website, Tech Stack Change, Expansion, and Hiring/Downsizing. Use when prioritizing outreach, building signal-based campaigns, or setting up intent tracking.
Writes internal communications using company-specific formats including 3P updates (Progress, Plans, Problems), newsletters, FAQs, status reports, leadership updates, incident reports, and project updates. Use when asked to "write a status report", "create a 3P update", "draft a company newsletter", "write an incident report", "create leadership update", or "draft project update". Provides templated guidelines for tone, structure, and content gathering specific to each communication type. Works with markdown documents following established company communication standards and formatting preferences.
Create ridiculously good content using Ann Handley's "Everybody Writes" methodology—practical, reader-focused writing that serves your audience and achieves your goals. Use when: **Write blog posts** that engage and convert readers; **Create email content** that gets opened and clicked; **Craft social media posts** that stop the scroll; **Develop website copy** that speaks to your audience; **Write thought leadership** that builds credibility
Run blameless post-mortems and retrospectives: Pack with brief, timeline, contributing factors, root causes, action tracker, kill criteria, dissemination plan. Use for postmortem, retro, after-action review, lessons learned. NOT for non-review meetings (use running-effective-meetings), shipping process design (use shipping-products), engineering culture (use engineering-culture), or future risk planning (use planning-under-uncertainty). Category: Leadership.
Write internal communications such as status reports, leadership updates, 3P updates, newsletters, FAQs, incident reports, and project updates using repeatable internal formats.
Write long-form X (Twitter) posts and threads in a founder/CEO voice. Use when drafting X articles, long tweets, thought leadership threads, or viral content. Produces contrarian, data-backed posts with ASCII diagrams and code block visuals. Includes mandatory AI humanizer pass (24-pattern detector) before finalizing.
Framework for rolling out organizational changes without chaos. Covers the ADKAR model adapted for startups, communication templates, resistance patterns and responses, change fatigue management, and specific playbooks for process changes, reorgs, strategy pivots, and culture changes. Use when announcing a reorg, switching tools, pivoting strategy, killing a product, changing leadership, rolling out new processes, or when user mentions change management, change rollout, managing resistance, org change, reorg, pivot communication, tool migration, or change fatigue.
Security leadership for growth-stage companies. Risk quantification in dollars, compliance roadmap sequencing (SOC 2, ISO 27001, HIPAA, GDPR), security architecture strategy, incident response leadership, vendor security assessment, and board-level security reporting. Use when building security programs, justifying security budget, selecting compliance frameworks, managing incidents, assessing vendor risk, preparing for audits, or when user mentions CISO, security strategy, compliance, zero trust, board security, risk assessment, incident response, SOC 2, ISO 27001, HIPAA, GDPR, penetration testing, or vulnerability management.
A resource set to help write various internal communications using the format preferred by the company. Claude should use this skill whenever asked to write any type of internal communication (status reports, leadership updates, 3P updates, company briefings, FAQs, incident reports, project updates, etc.).