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Found 178 Skills
PlutoBa platform help — AI influencer vetting and creator due diligence across TikTok, Instagram, and YouTube. Covers PlutoBa Score (7-dimension assessment), Deep Assessments (100+ posts, 300+ comments), fake follower detection, audience authenticity, brand safety risk scoring, rate benchmarking, AI-powered creator outreach, creator CRM, and campaign briefs. Use when worried an influencer's followers are fake, need to check if a creator is brand-safe before signing a deal, want to know what to pay an influencer, PlutoBa Score seems too low or too high, creator outreach templates aren't getting responses, unsure which PlutoBa plan fits your needs, or setting up PlutoBa for an agency with multiple brands. Do NOT use for influencer strategy across platforms (use /sales-influencer-marketing) or influencer discovery and search (use /sales-hypeauditor or /sales-modash).
When the user wants to write, improve, or build a sequence of B2B cold outreach emails to prospects who haven't asked to hear from them. Use when the user mentions 'cold email,' 'cold outreach,' 'prospecting emails,' 'SDR emails,' 'sales emails,' 'first touch email,' 'follow-up sequence,' or 'email prospecting.' Also use when they share an email draft that sounds too sales-y and needs to be humanized. Distinct from email-sequence (lifecycle/nurture to opted-in subscribers) — this is unsolicited outreach to new prospects. NOT for lifecycle emails, newsletters, or drip campaigns (use email-sequence).
Use this skill when pricing, ranking, or researching X/Twitter KOLs for a creator marketing campaign, especially when the user provides handles, asks for batch KOL analysis, wants outreach recommendations, or wants an agent-native version of the KOL Pricing framework. Prefer UnifAPI MCP tools for public X data, then run the deterministic pricing workflow before drafting outreach.
Rank outreach campaigns by real revenue impact — which campaigns actually generated deals, pipeline, or meetings — by cross-referencing the user's La Growth Machine campaign data with their CRM deal data (HubSpot today). Use whenever the user wants to know which campaigns drove pipeline, compare campaign ROI, see which campaigns to continue / stop / adapt, audit campaign impact, review attribution, asks 'which of my campaigns is actually working', or wants a campaign performance ranking by deals or revenue. Triggers on: 'which campaigns drove pipeline', 'rank my campaigns by deals', 'campaign ROI', 'campaign impact', 'which campaigns to stop', 'which to scale', 'attribution review', 'pipeline by campaign'. Pulls live data from the La Growth Machine MCP and the HubSpot MCP when connected; works from pasted exports otherwise. For RevOps, Heads of Sales/Marketing, founders and growth leads doing campaign performance reviews. Maintained by La Growth Machine.
Crafts high-converting outreach messages and email sequences for cold outreach, LinkedIn DMs, and follow-ups. Use when user needs personalized outreach messages that book calls and get replies.
The 4 categories of outreach from Flip The Script - Inbound, Postbound, Bridgebound, and Outbound. Use when categorizing leads, choosing outreach approach, or building segmented campaigns.
Classify a batch of influencer replies into actionable categories (interested, negotiating, declined, needs info, ghosted) and generate a suggested next action for each. This skill should be used when triaging creator responses, classifying influencer replies, sorting outreach responses, categorizing creator DMs, reviewing batch replies, processing influencer inbox, prioritizing creator follow-ups, organizing outreach results, checking who replied to a campaign, figuring out which creators to follow up with, or cleaning up a messy outreach thread. For writing the initial outreach messages, see outreach-writer. For negotiating rates with creators, see rate-negotiation-playbook.
When the user wants to build backlinks, acquire links, or improve off-page SEO. Also use when the user mentions "link building," "backlinks," "off-page SEO," "link acquisition," "outreach," "guest posting," "broken link building," "link outreach," "acquire backlinks," "how to build backlinks," or "link building strategy."
When the user wants to build an AI-powered outreach system, write cold emails, improve deliverability, or scale personalized outreach. Also use when the user mentions 'cold email,' 'cold outreach,' 'outreach automation,' 'Instantly,' 'Smartlead,' 'Clay,' 'email sequences,' 'deliverability,' 'personalization at scale,' 'reply rate,' or 'outreach stack.' This skill covers the complete AI cold outreach system from signal detection through conversion.
Periodic sales performance review composite. Aggregates ALL sales initiatives taken in a given period — outbound campaigns, inbound efforts, events, partnerships, content, referrals — and measures the impact of each on pipeline and revenue. Produces a team-presentable report covering initiative-level performance, cross-initiative comparisons, pipeline attribution, what's working, what's not, and where to invest next. Tool-agnostic — pulls data from any combination of CRM, outreach tools, and tracking systems.
Build a source-derived writing style profile from real posts, essays, launch notes, docs, or site copy, then reuse that profile across content, outreach, and social workflows. Use when the user wants voice consistency without generic AI writing tropes.
Famesters platform help — global full-cycle influencer marketing agency with 8+ years experience and 1000+ brand portfolio across Gaming, FinTech, Apps & Software, and iGaming. Covers campaign services (strategy, creator selection, outreach, content coordination, performance tracking), platform coverage (YouTube, TikTok, Instagram, Twitch), BuzzGuru proprietary analytics technology, competitor analysis, measurement and reporting (tracking links, promo codes, UTM parameters), and campaign workflow. Use when you're considering hiring Famesters but aren't sure if they're the right fit, need to understand what Famesters costs and covers, wondering how Famesters compares to Cloutboost or House of Marketers, or trying to decide between agency vs in-house influencer marketing for gaming/fintech/apps. Do NOT use for influencer marketing strategy across platforms (use /sales-influencer-marketing), gaming influencer marketing strategy (use /sales-gaming-marketing), TikTok marketing strategy (use /sales-tiktok-marketing), or general retargeting (use /sales-retargeting).