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Found 83 Skills
When the user wants to plan a content strategy, decide what content to create, or figure out what topics to cover. Also use when the user mentions "content strategy," "what should I write about," "content ideas," "blog strategy," "topic clusters," or "content planning." For writing individual pieces, see copywriting. For SEO-specific audits, see seo-audit.
When the user wants to create or update their product marketing context document. Also use when the user mentions 'product context,' 'marketing context,' 'set up context,' 'positioning,' 'who is my target audience,' 'describe my product,' 'ICP,' 'ideal customer profile,' or wants to avoid repeating foundational information across marketing tasks. Use this at the start of any new project before using other marketing skills — it creates `.agents/product-marketing.md` that all other skills reference for product, audience, and positioning context.
When the user wants to reverse engineer how another company grew and copy what worked. Also use when the user mentions 'reverse engineer,' 'how did X grow,' 'how does X get customers,' 'growth teardown,' 'marketing teardown,' 'GTM teardown,' 'growth blueprint,' 'what is X doing for marketing,' 'what made X take off,' 'copy X's playbook,' 'X's distribution strategy,' 'what content works for X,' 'funnel hack,' 'map their funnel,' or 'watch what X is doing.' Builds a dated log of a company's moves against its traffic curve from public data, sign-ups and demos, team interviews, and hidden signals (DNS, certificate logs, archives, sponsorships), compares it with the user's own data, and turns what lined up with growth into plays routed to the skill that runs each one. For a snapshot profile of a competitor's positioning, pricing, and features, see competitor-profiling. For comparison pages, see competitors. For why a single post went viral, see social.
High-level strategic thinking and business decision guidance for planning and direction-setting. Use when: making strategic decisions, evaluating business options, setting direction, analyzing trade-offs, or when user mentions strategy, business planning, competitive analysis, or long-term planning.
This skill should be used when users need help with content strategy, persona building, competitive analysis, content planning, or brand voice consistency. It activates when users ask about content strategy, building personas or target audiences, competitive analysis requests, content planning and ideation, or brand voice questions.
Strategic SEO planning for new or existing websites. Industry-specific templates, competitive analysis, content strategy, and implementation roadmap. Use when user says "SEO plan", "SEO strategy", "content strategy", "site architecture", or "SEO roadmap".
Use this skill when gathering knowledge at scale before making decisions - technology evaluation, SOTA analysis, codebase archaeology, competitive analysis, or any investigation requiring multiple sources. Activates on mentions of research, investigate, evaluate options, what's the best, compare alternatives, state of the art, deep dive, explore the landscape, or find out how.
Expert product strategist for vision, strategy, and market positioning. Use when defining product vision, assessing product-market fit, sizing market opportunities (TAM/SAM/SOM), competitive positioning, or choosing between build/buy/partner. Covers business model design, monetization strategy, platform decisions, and strategic roadmap planning.
Benchmarking and competitive analysis techniques. Compares performance, processes, and practices against industry standards, competitors, and best-in-class organizations.
Conduct structured market research for a solopreneur business. Use when sizing a market, understanding industry dynamics, mapping the competitive landscape broadly, identifying trends, or building customer personas from external data. Covers TAM/SAM/SOM estimation, free data sources, trend analysis, and persona construction. Trigger on "research this market", "how big is this market", "understand the industry", "market trends", "who are the players in this space", "market analysis".
Generate optimized Apple App Store metadata recommendations with ASO best practices. Use this skill when analyzing app listings, optimizing metadata (title, subtitle, description, keywords), performing competitive analysis, or validating App Store listing requirements. Triggers on queries about App Store optimization, metadata review, or screenshot strategy.
Expert web researcher using advanced search techniques and synthesis. Masters search operators, result filtering, and multi-source verification. Handles competitive analysis and fact-checking. Use PROACTIVELY for deep research, information gathering, or trend analysis.