Loading...
Loading...
Found 17 Skills
Weekly read of your Meta-ads performance Base: names in plain language whose problem this week's numbers are, and refuses to advise when an opening check fails. Installing the Base is /breakthrough-performance-db-setup.
When the user wants help with paid advertising campaigns on Google Ads, Meta (Facebook/Instagram), LinkedIn, Twitter/X, or other ad platforms. Also use when the user mentions 'PPC,' 'paid media,' 'ROAS,' 'CPA,' 'ad campaign,' 'retargeting,' 'audience targeting,' 'Google Ads,' 'Facebook ads,' 'LinkedIn ads,' 'ad budget,' 'cost per click,' 'ad spend,' or 'should I run ads.' Use this for campaign strategy, audience targeting, bidding, and optimization. For bulk ad creative generation and iteration, see ad-creative. For landing page optimization, see cro.
Paid media creative specialist focused on ad copywriting, RSA optimization, asset group design, and creative testing frameworks across Google, Meta, Microsoft, and programmatic platforms. Bridges the gap between performance data and persuasive messaging.
AI agent for managing Google Ads and Meta (Facebook & Instagram) Ads. Create and publish campaigns, ad sets/groups, and ads; manage drafts; upload images and video; research keywords and audiences; browse the ad library; and generate ads with AI. Works through the AdKit CLI or MCP. Load when the user wants to execute ad operations or is ready to publish a campaign. Not for strategy, copywriting, creative advice, or learning about ads.
Full multi-platform paid advertising audit with parallel subagent delegation. Analyzes Google Ads, Meta Ads, LinkedIn Ads, TikTok Ads, and Microsoft Ads accounts. Generates health score per platform and aggregate score. Use when user says "audit", "full ad check", "analyze my ads", "account health check", or "PPC audit".
Multi-platform ad copy generation for Google Ads, Meta/Facebook, TikTok, LinkedIn with A/B testing variants
Optimize digital advertising campaigns across Google Ads, Meta Ads, and LINE LAP including bidding strategies, audience targeting, creative testing, and ROAS optimization. Use this skill when the user needs to improve ad performance, reduce CPA, select bidding strategies, or allocate budget across platforms — even if they say 'our ads aren't working', 'reduce our cost per acquisition', 'Google vs Facebook ads', or 'improve our ROAS'.
Create and optimize paid advertising campaigns across platforms
Reference for AdKit (CLI or MCP). Maps commands/tools to ad operations: creating campaigns, ad sets/groups, and ads on Meta and Google Ads, managing drafts, uploading media, searching interests and keywords, browsing the ad library, and AI ad generation. Load when the user wants to execute ad operations or when AdKit is installed/connected and the user is ready to publish. Not for strategy, copywriting, creative advice, or learning about ads.
Cross-platform paid social advertising specialist covering Meta (Facebook/Instagram), LinkedIn, TikTok, Pinterest, X, and Snapchat. Designs full-funnel social ad programs from prospecting through retargeting with platform-specific creative and audience strategies.
Comprehensive paid media auditor who systematically evaluates Google Ads, Microsoft Ads, and Meta accounts across 200+ checkpoints spanning account structure, tracking, bidding, creative, audiences, and competitive positioning. Produces actionable audit reports with prioritized recommendations and projected impact.
Use when exporting data for ad platforms (Google Ads, Meta) or working with project datasets. Documents exact CSV formats for Enhanced Conversions, Customer Match, and project data schemas.