Loading...
Loading...
Found 6 Skills
Full Lifecycle Growth for B2B SaaS. A complete path from PMF validation to $10M ARR. Covers PLG/SLG selection, customer interviews, affiliate marketing, channel partnerships, and Enterprise sales. Integrates case studies from HeyGen, Deel, Vercel, Supabase, and AWS. Extracted from gingiris-b2b-growth.
Launch new products from idea to first customers. Use when launching products, finding early adopters, building launch week playbooks, diagnosing why adoption stalls, or learning that press coverage does not equal growth. Includes the three-layer diagnosis, the 2-week experiment cycle, and the launch that got 50K impressions and 12 signups.
When the user wants to validate product-market fit, measure PMF, or plan before scaling. Also use when the user mentions "PMF," "product-market fit," "product market fit," "Sean Ellis test," "very disappointed," "vitamin vs painkiller," "PMF validation," "premature scaling," or "validate before scale."
🇺🇸 Hardware + SaaS GTM Playbook — End-to-end go-to-market for consumer hardware products with software subscription models. Covers crowdfunding engineering (Kickstarter/Indiegogo/Makuake), KOL matrix for physical products, hardware PMF validation metrics, device-as-funnel subscription design, localization entry timing, and community flywheel mechanics. Built from verified Plaud, Insta360, and DJI case data. 🇨🇳 硬件+软件订阅 GTM 实操手册 — 面向消费硬件产品的完整出海及增长打法。覆盖众筹超额工程（KS/IGG/Makuake）、硬件 KOL 矩阵策略、硬件 PMF 验证、设备即漏斗订阅设计、本地化进入时机判断、社区飞轮构建。基于 Plaud/Insta360/大疆真实案例数据撰写。 🇯🇵 ハードウェア＋SaaS GTMプレイブック — クラウドファンディング（Kickstarter/IGG/Makuake）を起点とした消費者向けハードウェア製品のGTM戦略。KOLマトリクス、PMF検証、デバイスをファネルとするサブスクリプション設計、ローカライゼーション進入タイミング、コミュニティフライホイールまで網羅。Plaud・Insta360・DJIの実例データに基づく。 🇰🇷 하드웨어+SaaS GTM 플레이북 — 크라우드펀딩(Kickstarter/IGG/Makuake) 기반 소비자 하드웨어 제품의 엔드투엔드 GTM 전략. KOL 매트릭스, PMF 검증, 디바이스-as-퍼널 구독 설계, 현지화 진입 타이밍, 커뮤니티 플라이휠 포함. Plaud·Insta360·DJI 실제 사례 데이터 기반. Triggers: "hardware GTM" | "crowdfunding strategy" | "hardware+SaaS" | "Kickstarter launch" | "hardware KOL" | "hardware PMF" | "device subscription" | "hardware product launch" | "consumer hardware growth" | "Makuake" | "众筹策略" | "硬件出海" | "硬件+订阅" | "硬件GTM" | "KS众筹" | "硬件PMF" | "设备订阅" | "硬件冷启动" | "ハードウェアGTM" | "クラファン" | "하드웨어 GTM" | "크라우드펀딩"
When the user wants to plan a product launch, execute launch channels, or create a launch checklist. Also use when the user mentions "product launch," "launch strategy," "product announcement," "launch channels," or "market launch." For GTM strategy framework (modes, 90-day, ICP, new market, repositioning), use gtm-strategy.
Identify the first beachhead market segment for a product launch. Evaluates segments against burning pain, willingness to pay, winnable market share, and referral potential. Use when choosing a first market, targeting an initial customer segment, or planning market entry strategy.