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Diagnose why an Amazon product gets returned and build a plan to cut the return rate. Clusters returns into five named root causes, quantifies the dollar bleed per return including the Returns Processing Fee where it applies, and fixes each cause at the listing, the product, or the packaging. Use when a user asks about reducing returns, a high return rate, why customers return a product, return reasons, the Returns Processing Fee, or refunds eating profit. Trigger phrases: "reduce returns", "return rate", "why are customers returning", "return reasons", "too many refunds", "cut returns", "Returns Processing Fee", "returns eating margin". Works with zero tools. the user pastes return reasons and reviews.