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Found 12 Skills
When the user wants to create or update their app marketing context document. Also use when the user mentions "app context", "marketing brief", "app positioning", or when starting any ASO or app marketing project. This is the foundation skill — all other skills check for this context first.
Write marketing copy and App Store / Google Play listings (ASO keywords, titles, subtitles, short+long descriptions, feature bullets, release notes), plus screenshot caption sets and text-to-image prompt templates for generating store screenshot backgrounds/promo visuals. Use when asked to: write/refresh app marketing copy, craft app store metadata, brainstorm taglines/value props, produce ad/landing/email copy, or generate prompts for screenshot/creative generation.
When the user wants to get featured on the App Store or understand the editorial process. Also use when the user mentions "get featured", "App Store editorial", "App of the Day", "Today tab", "Apple featuring", or "how to get Apple to feature my app". For launch strategy, see app-launch. For ASO optimization, see aso-audit.
When the user wants a full ASO health audit, review their App Store listing quality, or diagnose why their app isn't ranking. Also use when the user mentions "ASO audit", "ASO score", "why am I not ranking", "listing review", or "optimize my app store page". For keyword-specific research, see keyword-research. For metadata writing, see metadata-optimization.
When the user wants to discover, evaluate, or prioritize App Store keywords. Also use when the user mentions "keyword research", "find keywords", "search volume", "keyword difficulty", "keyword ideas", or "what keywords should I target". For implementing keywords into metadata, see metadata-optimization. For auditing current keyword performance, see aso-audit.
When the user wants to design, optimize, or evaluate App Store screenshots and preview videos. Also use when the user mentions "screenshots", "app preview", "product page design", "screenshot design", "creative assets", or "what should my screenshots show". For A/B testing screenshots, see ab-test-store-listing. For full ASO audit, see aso-audit.
When the user wants a comprehensive App Store market overview, daily/weekly market briefing, or combined view of chart movements, trending keywords, featured apps, and new releases. Also use when the user mentions "market overview", "what's happening on the App Store", "market briefing", "weekly report", "market trends", or "state of the market". For chart-specific rank changes only, see market-movers. For keyword trends only, see keyword-research.
App Store Optimization toolkit for researching keywords, optimizing metadata, and tracking mobile app performance on Apple App Store and Google Play Store.
When the user wants to plan a launch strategy for a new app or major update. Also use when the user mentions "app launch", "launch plan", "launch checklist", "pre-launch", "launch day", or "how to launch my app". For ongoing ASO after launch, see aso-audit. For paid acquisition during launch, see ua-campaign.
When the user wants to plan or optimize paid user acquisition campaigns. Also use when the user mentions "Apple Search Ads", "user acquisition", "paid ads", "UA", "ad campaign", "install campaign", "Facebook ads for apps", "TikTok ads", or "cost per install". For organic growth, see aso-audit. For launch-specific UA, see app-launch.
When the user wants to create, optimize, or audit a download page for desktop or mobile app. Also use when the user mentions "download page," "app download," "desktop download," "mobile app download," "App Store," "Play Store," "get the app," "install app," or "download CTA."
UGC video format templates for mobile app brands. Contains 15 TikTok-native, lofi video formats with shot-by-shot structure and AI video generation prompts. Focuses on the person and their physical relationship with their phone — reactions, rituals, and real moments — never screen content or app UI. Use when the user wants to create mobile app UGC content.