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Use when exact words must appear on a Layer asset: a title, logo lockup, CTA, button label, price, or caption set in a brand font, or text that must be spelled exactly and stay editable. Also when generated text comes back misspelled, when a brand .ttf or .otf must be used, or when text already in an image must be changed. Keywords: typography, text overlay, brand font, lettering, title card, CTA, label, render text, compose, font file.