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Found 2 Skills
When the user wants help with Google Ads attribution models, data-driven attribution, attribution windows, cross-channel attribution, how attribution affects Smart Bidding, multi-touch conversion paths, or understanding which campaigns are actually driving conversions. Triggers on 'attribution', 'attribution model', 'data-driven attribution', 'last click attribution', 'assisted conversions', 'conversion window', 'multi-touch', 'attribution model comparison', 'first click attribution', 'credit allocation', or 'which campaign is driving conversions'. For conversion tracking setup see google-ads-conversion-tracking. For Smart Bidding strategy see google-ads-bidding.
When the user wants help with Google Ads bidding strategies, Smart Bidding (Target CPA, Target ROAS, Maximize Conversions, Maximize Conversion Value), manual CPC, bid adjustments, portfolio bid strategies, bid modifiers, or optimizing bids across campaigns. Triggers on 'bidding strategy', 'Smart Bidding', 'Target CPA', 'Target ROAS', 'maximize conversions', 'manual CPC', 'bid adjustment', 'bid modifier', 'portfolio strategy', 'automated bidding', 'tROAS', 'tCPA', or 'bid too high/low'. For conversion data required for Smart Bidding see google-ads-conversion-tracking.