Presentation Content

Writing Principles

• Headlines that land — statements, not descriptions. "AI has no memory" not "Discussion of AI context limitations"
• Minimal text — if it takes more than 5 seconds to read, cut it
• Emphasis through scale — big words at light weight, not small words in bold
• Conversation starters — each slide prompts what you'll say, not what the audience reads

Headline Patterns

Statement headlines

• "Speed is a feature"
• "AI has no memory"
• "Context is everything"
• "Passive beats active"

Question headlines

• "What would we do differently if we started today?"
• "What does this mean for you?"
• "So does any of this actually work?"

Action headlines

• "Building blocks over modules"
• "Always be gardening"
• "Let agents write their own rules"

Framing headlines

• "How we got here"
• "Where we're going"
• "The real results"

Body Text Patterns

Bold lead-in + explanation

**Retention is the real metric**
Acquisition gets attention, but retention builds the business.

**Speed compounds**
Ship fast, learn fast, win fast — momentum is the moat.

Key phrase emphasis

• "Give the right people, the right amount of information, at the right time"
• "We don't compete on features — we compete on speed and focus"

Minimal bullets

- Focus over breadth — Do one thing better than anyone.
- Platform, not tool — Customers run their whole operation here.
- Speed is the moat — Ship weekly, learn daily, compound forever.

Inline code

backticks

• "Start with

  AGENTS.md

  in your project root"
• "Run

  npx skills add

  to install"

Slide Templates

Statement slide

**Section label:** WHAT WORKS
**Section color:** green
**Headline:** Passive context beats active retrieval
**Subtitle:** AGENTS.md is always loaded — skills only trigger when matched

Big statement slide

**Section label:** THE PROBLEM
**Section color:** red
**Headline:** AI has no memory

Quote slide

**Quote:** "What got you here, won't get you there"
**Attribution:** Marshall Goldsmith

Data slide

**Section label:** THE DATA
**Section color:** amber
**Headline:** 10% MoM Growth, $10M ARR
**Subtitle:** Scaling globally with strong traction

**Metrics:**
- ARR: $10M
- MoM Growth: 10%
- NPS: 90

Code slide

**Section label:** IMPLEMENTATION
**Section color:** blue
**Headline:** Install the skills
**Subtitle:** One command to add all recommended skills

` ` `bash
npx skills add vercel-labs/agent-skills
` ` `

Goals slide

**Section label:** WHY WE'RE HERE
**Section color:** teal
**Headline:** Goals for today
**Points:**
- **Get aligned** — One plan, one direction, no ambiguity.
- **Make decisions** — Resolve the open questions today, not next week.
- **Leave with actions** — Everyone knows what they're doing Monday.

Recap slide

**Headline:** Recap

**Sections:**
- **The problem** — AI has no memory, context rots, output is generic
- **The fix** — Invest in AGENTS.md, use skills for domain knowledge
- **The practice** — Always be gardening your project context

Transformation Examples

"The fundamental issue with AI coding assistants is that they don't retain any context between sessions, leading to repetitive and generic outputs"

Headline: AI has no memory Subtitle: Every session starts from zero

"Our product strategy going forward will be based on building reusable components"

Headline: Building blocks over modules Supporting: A platform built on configurable building blocks. Think "Notion for [your domain]."

Workflow

1. Identify the one thing — what must the audience remember from this slide?
2. Write the headline first — bold statement or question
3. Add only what earns its place — cut anything the speaker will say anyway
4. Read it at arm's length — if you can't parse it in 3 seconds, simplify