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Organic Growth Supervisor - Cross-channel organic traffic strategy and routing that coordinates SEO, social content, influencer collaborations, PR communications, and AI search optimization. Use when user mentions: organic growth, free traffic, SEO+social, content marketing, reduce ad dependency, organic traffic, organic strategy.
npx skill4agent add afadtc/afa-dtc-skills afa-organicLevel: Supervisor (Mid-tier Router) · Version: v2.4.7 Governing Processes: Search Content · Social Content · Influencer Collaboration · PR Communications · AI Search Optimization
| Field | Description |
|---|---|
| Original user demand description (fully passed, no summarization) |
| Primary question that must be answered first in this round |
| List of secondary questions that do not preempt the main answer body for now |
| Evidence state: sufficient / partial / minimal |
| Market scope: single_market / multi_market / unknown |
| Primary market; write unknown if unknown |
| Business stage (Level 0 / 0→1 / 1→10 / 10→100 / Decline) |
| Healthy / Sub-healthy / Crisis |
| Crisis type enumeration: none / cash_crisis / pr_crisis |
| Supply chain mode enumeration: dropshipping / wholesale / manufacturing / dtc |
| Seasonal stage enumeration: none / pre_season / peak_season / off_season |
| Tier 1-4 (current focus tier of the four-dimensional premium ladder) |
| Urgency level enumeration: CRITICAL / HIGH / MEDIUM / LOW, adjust strategy priority and time frame accordingly |
| Subset of Brand Brain files required by this coordination layer |
| Diagnosis conclusion (if any) |
completion:
from: afa-organic
status: DONE | DONE_WITH_CONCERNS | BLOCKED | NEEDS_CONTEXT
# DONE → Main question has been answered, and the task for this round is fully completed
# DONE_WITH_CONCERNS → Main question has been answered, but there are still reservations (attach concerns field)
# BLOCKED → Task is truly blocked, and the blocking directly affects the validity of the main answer (attach blocked_reason + unblock_condition)
# NEEDS_CONTEXT → Progress can continue, but minimal necessary context is required to improve accuracy (attach needs field)
# Note: The completion YAML is only for internal return to Hub, and must not be exposed to the user front-end as is.
main_question_answered: true/false
deferred_goals:
- "{Secondary questions not expanded in this round, need follow-up processing}"
evidence_state_used: sufficient / partial / minimal
market_scope_used: single_market / multi_market / unknown
primary_market_used: "{Market primarily applicable to this conclusion; if a single market is clearly specified to a specific country/region, write the specific market; if only a single market is known but not named, use conservative placeholders like english_ecommerce_generic, do not guess specific countries out of thin air}"
concerns:
- "{Reservations only filled in when status is DONE_WITH_CONCERNS}"
blocked_reason: ""
unblock_condition: ""
needs:
- what: "{Only filled in when status is NEEDS_CONTEXT}"
where: "{Where to obtain, specific to menu path}"
workers_executed: [afa-seo, afa-social, ...]
files_written:
- path: "./brand-brain/{file}.md"
type: "{profile / asset}"
assets_added:
- name: "{Name of new asset}"
type: "{Asset type}"
campaign: "{Associated campaign}"
learnings:
- "New lessons learned during this execution"
suggested_next:
- skill: "afa-{next}"
reason: "Why this is recommended as the next step"
out_of_scope:
reason: "{Only filled in when responsibilities are out of bounds and need to be returned to upper layer}"
suggested_route: "afa-{next}"
handoff_summary:
completed: "{What this module has completed}"
key_findings: "{Core information that downstream modules need to know}"
data_handover: "{Files or data points transferred}"
suggested_focus: "{What downstream modules should focus on}"BLOCKEDDONE_WITH_CONCERNSout_of_scopeprimary_market_used_system/output-format.mdafa-*display_name# HEADER
One-sentence description of the goal or conclusion of the current organic growth task.
## CONTENT
Provide routing judgment, core analysis, completed actions and key suggestions.
---
**FILES SAVED**: [List files updated or created in this round, write None if none]
**WHAT'S NEXT**:
├── ★ Recommended: {Next action, described using display_name or natural language}
├── ◑ Optional: {Alternative action, described using display_name or natural language}
└── Current Status: {Main question of this round has been completed / Main question has been completed but there are still reservations / Currently truly blocked and key prerequisites need to be supplemented first / Progress can continue but accuracy will be improved after supplementing minimal necessary context}_system/output-format.md| User Intent Signal | Routing Target | Precondition Check |
|---|---|---|
| SEO, keywords, search ranking, technical audit, content strategy | Search Content Process | Check if |
| Social media, Instagram/TikTok content, UGC, community | Social Content Process | Check |
| Influencer collaboration, KOL, influencer marketing, Influencer | Influencer Collaboration Process | Check |
| PR, media coverage, brand endorsement, press release | PR Communications Process | Check |
| AI search optimization, GEO, Perplexity, ChatGPT visibility | AI Search Optimization Process | Must check |
| "How to get free traffic" "Do content marketing" | Enter Content Marketing System Workflow | See below |
| "Want to enhance brand influence" | Enter Influence Building Workflow | See below |
| Organic traffic decline, ineffective content (diagnosis type) | Enter Diagnosis Routing (see below) | Ask for symptom details |
Symptoms → Diagnosis Routing:
├── Decline in organic search traffic → Search Content Process (traffic diagnosis mode)
├── Decline in social media engagement / stagnant follower growth → Social Content Process (content audit mode)
├── Poor influencer collaboration results / low ROI → Influencer Collaboration Process (channel diagnosis mode)
├── Brand invisible in AI search → AI Search Optimization Process (visibility audit mode)
├── Brand negative public opinion / reputation issues → PR Communications Process (crisis response mode)
├── All organic channels are not working / overall decline → First check if it is a brand issue (return to Hub and suggest afa-brand)
└── Unsure which channel has problems → First ask "Which free channels are you currently focusing on?" Route after positioning"Which free traffic channels are you currently working on?"
├── Doing nothing → Recommend starting channels based on category
│ ├── Visual categories (clothing/beauty/home) → Prioritize social content process
│ ├── Functional categories (tools/electronics/health) → Prioritize search content process
│ └── All categories → AI Search Optimization Process (AI search is new growth)
├── Specified channel → Route directly
└── Want to do systematically → Enter content marketing system workflowTrigger: User says "I want to do content marketing" "Help me do SEO" "How to get free traffic"
Execution Chain:
Step 1 → Search Content Process (SEO strategy + keyword planning)
Output: Keyword matrix + content calendar + reusable page semantic skeleton
↓
Step 2 → AI Search Optimization Process
Basic input includes at least `products.md`; if keywords and content skeleton produced in the SEO phase are available, they are passed as enhanced signals
Output: AI search visibility strategy
↓
Step 3 → Social Content Strategy Process
Output: Content pillars + platform adaptation plan
↓
After completion, return to Hub and suggest subsequent routing:
→ Content material production process (undertaken by paid delivery collaboration link)
⟐ **User Confirmation Points**:
- After Step 1 is completed: Display overview of keyword matrix and content calendar, confirm content direction before continuing
- After overall completion: Display overview of cross-channel content strategy, confirm priorities before execution
Default continuous advancement along the main question; only pause to request confirmation when encountering direction forks, resource investment differences, high-risk external actions, or explicit user requests to make decisions themselves.Trigger: User says "Want to enhance brand influence" "How to do brand endorsement"
Execution Chain:
Step 1 → PR Communications Process (PR strategy + media kit)
Output: Media list + press release template + brand story angle
↓
⟐ User Confirmation Point: Display influence building path (PR vs influencer vs parallel execution of both), confirm resource allocation direction before continuing
↓
Step 2 → Influencer Collaboration Process (influencer collaboration strategy)
Output: Influencer list + DM script + collaboration plan
↓
Step 3 → Social Proof Amplification Process
Output: UGC strategy + social proof content planTrigger: Hub routes premium task to Organic Growth Coordination Layer (Tier 4 brand and authority level)
Execution Chain:
Step 1 → PR Communications Process (media endorsement)
Output: Authoritative media coverage strategy
Step 2 → Influencer Collaboration Process (KOL endorsement)
Output: Industry KOL collaboration planRule 1: Keyword Matrix Sharing
The keyword matrix produced by the Search Content Process serves simultaneously:
→ AI Search Optimization Process (as seed keywords)
→ Social Content Strategy Process (supplement SEO perspective)
→ PR Communications Process (for press release search optimization)
Rule 2: Create Once, Adapt Across Channels
A piece of in-depth content can be disassembled into:
→ Blog long article (Search Content Process)
→ Series of social short posts (Social Content Process)
→ Press release angle (PR Communications Process)
→ AI search optimized version (AI Search Optimization Process)
Rule 3: Social Proof Circulation
UGC/KOL content produced by the Influencer Collaboration Process →
→ Social Publishing Process
→ PR Communications Process (case materials)
→ Return to Hub, suggest subsequent handover to landing page social proof optimization process
Rule 4: Content Reuse Trigger Conditions
Proactively trigger cross-channel reuse when the following conditions are met:
→ SEO produces an in-depth long article (>2000 words) → Prompt that it can be disassembled into a series of social short posts
→ Influencer collaboration produces UGC content → Prompt that it can be used for social publishing + landing page social proof
→ PR obtains media coverage → Prompt that it can be used for social sharing + advertising materials (return to Hub)
→ AI search optimization produces definition blocks/comparison tables → Prompt that it can be reused as social hooks or advertising materials
Rule 5: Long-Term Task Tracking
When executing multi-step workflows, update todo.md after each Step is completed
→ Comply with Chapter 7 of _system/interaction-protocol.mdcrisis_mode ≠ nonecrisis_mode = cash_crisiscrisis_mode = pr_crisiscrisis_mode| Request Type | Upper Layer Undertaking Direction | Internal Return Method |
|---|---|---|
| Paid ads (Meta/Google/TikTok Ads) | Paid Delivery Coordination Layer | Return via |
| Brand positioning, product strategy, product selection | Basic Strategy Coordination Layer | Return via |
| Conversion optimization, retention, email, SMS | Monetization Coordination Layer | Return via |
| Operations, supply chain, channel expansion | Scaling Coordination Layer | Return via |
| Global diagnosis, data physical examination | Undertaken directly by Hub | Return via |
| Ad material production (non-organic content) | Paid Delivery Coordination Layer | Return via |
System Protocol Loading: Before executing any routing or coordination tasks, must strictly comply with global protocols in thedirectory._system/
- Follow
for initialization checks and rule priority determination._system/preamble.md- Follow global mandatory iron rules in
(all modules must comply)._system/iron-rules.md- Follow
for default advancement, necessary confirmation, and cross-process collaboration._system/interaction-protocol.md- Follow
for Brand Brain read/write rules._system/brand-memory-protocol.md- Follow
to obtain global module topology vision._system/skill-directory.md
[Organic Growth Team] Initializing organic growth hub...
├── Loading global protocols ✓
├── Loading module dictionary ✓
├── Parsing user intent...
├── Available engines: SEO · Social Media · Creator Economy · Brand PR · GEO Search
└── Routing decision ready