seo-audit

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🇺🇸

Original

English

🇨🇳

Translation

Chinese

Full Website SEO Audit

全网站SEO审计

Process

流程

Fetch homepage — use
```
scripts/fetch_page.py
```
to retrieve HTML
Detect business type — analyze homepage signals per seo orchestrator
Crawl site — follow internal links up to 500 pages, respect robots.txt
Delegate to subagents (if available, otherwise run inline sequentially):
- ```
seo-technical
```
  — robots.txt, sitemaps, canonicals, Core Web Vitals, security headers
- ```
seo-content
```
  — E-E-A-T, readability, thin content, AI citation readiness
- ```
seo-schema
```
  — detection, validation, generation recommendations
- ```
seo-sitemap
```
  — structure analysis, quality gates, missing pages
- ```
seo-performance
```
  — LCP, INP, CLS measurements
- ```
seo-visual
```
  — screenshots, mobile testing, above-fold analysis
Score — aggregate into SEO Health Score (0-100)
Report — generate prioritized action plan

获取首页 — 使用
```
scripts/fetch_page.py
```
获取HTML内容
检测业务类型 — 根据SEO协调器分析首页信号
爬取网站 — 跟随内部链接爬取最多500个页面，遵守robots.txt规则
委托给子代理（若可用，否则按顺序运行）：
- ```
seo-technical
```
  — robots.txt、站点地图、规范标签、Core Web Vitals、安全标头
- ```
seo-content
```
  — E-E-A-T、可读性、低价值内容、AI引用适配性
- ```
seo-schema
```
  — 检测、验证、生成建议
- ```
seo-sitemap
```
  — 结构分析、质量校验、缺失页面排查
- ```
seo-performance
```
  — LCP、INP、CLS指标测量
- ```
seo-visual
```
  — 截图、移动端测试、首屏内容分析
评分 — 汇总生成SEO健康评分（0-100分）
生成报告 — 制定优先级行动方案

Crawl Configuration

爬取配置

Max pages: 500
Respect robots.txt: Yes
Follow redirects: Yes (max 3 hops)
Timeout per page: 30 seconds
Concurrent requests: 5
Delay between requests: 1 second

Max pages: 500
Respect robots.txt: Yes
Follow redirects: Yes (max 3 hops)
Timeout per page: 30 seconds
Concurrent requests: 5
Delay between requests: 1 second

Output Files

输出文件

```
FULL-AUDIT-REPORT.md
```
— Comprehensive findings
```
ACTION-PLAN.md
```
— Prioritized recommendations (Critical → High → Medium → Low)
```
screenshots/
```
— Desktop + mobile captures (if Playwright available)

```
FULL-AUDIT-REPORT.md
```
— 全面审计结果
```
ACTION-PLAN.md
```
— 优先级建议（严重→高→中→低）
```
screenshots/
```
— 桌面端+移动端截图（若Playwright可用）

Scoring Weights

评分权重

Category	Weight
Technical SEO	25%
Content Quality	25%
On-Page SEO	20%
Schema / Structured Data	10%
Performance (CWV)	10%
Images	5%
AI Search Readiness	5%

分类	权重
技术SEO	25%
内容质量	25%
页面SEO	20%
Schema/结构化数据	10%
性能（CWV）	10%
图片优化	5%
AI搜索适配性	5%

Report Structure

报告结构

Executive Summary

执行摘要

Overall SEO Health Score (0-100)
Business type detected
Top 5 critical issues
Top 5 quick wins

整体SEO健康评分（0-100分）
检测到的业务类型
前5个严重问题
前5个快速优化点

Technical SEO

技术SEO

Crawlability issues
Indexability problems
Security concerns
Core Web Vitals status

爬取性问题
索引性问题
安全隐患
Core Web Vitals状态

Content Quality

内容质量

E-E-A-T assessment
Thin content pages
Duplicate content issues
Readability scores

E-E-A-T评估
低价值内容页面
重复内容问题
可读性评分

On-Page SEO

页面SEO

Title tag issues
Meta description problems
Heading structure
Internal linking gaps

标题标签问题
元描述问题
标题结构
内部链接缺口

Schema & Structured Data

Schema与结构化数据

Current implementation
Validation errors
Missing opportunities

当前实现情况
验证错误
缺失的优化机会

Performance

性能

LCP, INP, CLS scores
Resource optimization needs
Third-party script impact

LCP、INP、CLS评分
资源优化需求
第三方脚本影响

Images

图片

Missing alt text
Oversized images
Format recommendations

缺失替代文本
过大图片
格式建议

AI Search Readiness

AI搜索适配性

Citability score
Structural improvements
Authority signals

可引用性评分
结构改进建议
权威性信号

Priority Definitions

优先级定义

Critical: Blocks indexing or causes penalties (fix immediately)
High: Significantly impacts rankings (fix within 1 week)
Medium: Optimization opportunity (fix within 1 month)
Low: Nice to have (backlog)

严重：阻碍索引或导致处罚（立即修复）
高：显著影响排名（1周内修复）
中：优化机会（1个月内修复）
低：锦上添花项（列入待办）