marketing-skills
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ChineseMarketing Skills Division
营销技能模块组
42 production-ready marketing skills organized into 7 specialist pods with a context foundation and orchestration layer.
42项可投入生产使用的营销技能被划分为7个专业小组,配套上下文基础层和编排层。
Quick Start
快速开始
Claude Code
Claude Code
/read marketing-skill/marketing-ops/SKILL.mdThe router will direct you to the right specialist skill.
/read marketing-skill/marketing-ops/SKILL.md路由器会将你引导至对应的专业技能模块。
Codex CLI
Codex CLI
bash
codex --full-auto "Read marketing-skill/marketing-ops/SKILL.md, then help me write a blog post about [topic]"bash
codex --full-auto "Read marketing-skill/marketing-ops/SKILL.md, then help me write a blog post about [topic]"OpenClaw
OpenClaw
Skills are auto-discovered from the repository. Ask your agent for marketing help — it routes via .
marketing-ops技能会自动从代码库中被发现,向你的Agent寻求营销相关帮助即可——它会通过进行路由。
marketing-opsArchitecture
架构
marketing-skill/
├── marketing-context/ ← Foundation: brand voice, audience, goals
├── marketing-ops/ ← Router: dispatches to the right skill
│
├── Content Pod (8) ← Strategy → Production → Editing → Social
├── SEO Pod (5) ← Traditional + AI SEO + Schema + Architecture
├── CRO Pod (6) ← Pages, Forms, Signup, Onboarding, Popups, Paywall
├── Channels Pod (5) ← Email, Ads, Cold Email, Ad Creative, Social Mgmt
├── Growth Pod (4) ← A/B Testing, Referrals, Free Tools, Churn
├── Intelligence Pod (4) ← Competitors, Psychology, Analytics, Campaigns
└── Sales & GTM Pod (2) ← Pricing, Launch Strategymarketing-skill/
├── marketing-context/ ← 基础层:品牌调性、受众、目标
├── marketing-ops/ ← 路由层:分发请求到对应技能
│
├── Content Pod (8) ← 策略 → 生产 → 编辑 → 社媒
├── SEO Pod (5) ← 传统SEO + AI SEO + Schema + 架构优化
├── CRO Pod (6) ← 页面、表单、注册、新手引导、弹窗、付费墙
├── Channels Pod (5) ← 邮件、广告、冷邮、广告创意、社媒管理
├── Growth Pod (4) ← A/B测试、推荐、免费工具、用户流失
├── Intelligence Pod (4) ← 竞品、用户心理、分析、营销活动
└── Sales & GTM Pod (2) ← 定价、上线策略First-Time Setup
首次设置
Run to create your file. Every other skill reads this for brand voice, audience personas, and competitive landscape. Do this once — it makes everything better.
marketing-contextmarketing-context.md运行以创建你的文件,所有其他技能都会读取该文件获取品牌调性、受众画像和竞争格局信息。仅需执行一次,可大幅提升所有功能的使用效果。
marketing-contextmarketing-context.mdPod Overview
小组概览
| Pod | Skills | Python Tools | Key Capabilities |
|---|---|---|---|
| Foundation | 2 | 2 | Brand context capture, skill routing |
| Content | 8 | 5 | Strategy → production → editing → humanization |
| SEO | 5 | 2 | Technical SEO, AI SEO (AEO/GEO), schema, architecture |
| CRO | 6 | 0 | Page, form, signup, onboarding, popup, paywall optimization |
| Channels | 5 | 2 | Email sequences, paid ads, cold email, ad creative |
| Growth | 4 | 2 | A/B testing, referral programs, free tools, churn prevention |
| Intelligence | 4 | 4 | Competitor analysis, marketing psychology, analytics, campaigns |
| Sales & GTM | 2 | 1 | Pricing strategy, launch planning |
| Standalone | 4 | 9 | ASO, brand guidelines, PMM strategy, prompt engineering |
| 分组 | 技能数量 | Python工具数量 | 核心能力 |
|---|---|---|---|
| 基础层 | 2 | 2 | 品牌上下文捕获、技能路由 |
| 内容组 | 8 | 5 | 策略 → 生产 → 编辑 → 内容拟人化 |
| SEO组 | 5 | 2 | 技术SEO、AI SEO (AEO/GEO)、Schema、架构优化 |
| CRO组 | 6 | 0 | 页面、表单、注册、新手引导、弹窗、付费墙优化 |
| 渠道组 | 5 | 2 | 邮件序列、付费广告、冷邮、广告创意 |
| 增长组 | 4 | 2 | A/B测试、推荐计划、免费工具、流失预防 |
| 情报组 | 4 | 4 | 竞品分析、营销心理学、数据分析、营销活动 |
| 销售>M组 | 2 | 1 | 定价策略、上线规划 |
| 独立工具 | 4 | 9 | ASO、品牌指南、PMM策略、Prompt工程 |
Python Tools (27 scripts)
Python工具(27个脚本)
All scripts are stdlib-only (zero pip installs), CLI-first with JSON output, and include embedded sample data for demo mode.
bash
undefined所有脚本均仅使用stdlib标准库(无需pip安装),优先支持CLI调用并输出JSON格式结果,内置演示模式所需的示例数据。
bash
undefinedContent scoring
内容评分
python3 marketing-skill/content-production/scripts/content_scorer.py article.md
python3 marketing-skill/content-production/scripts/content_scorer.py article.md
AI writing detection
AI写作检测
python3 marketing-skill/content-humanizer/scripts/humanizer_scorer.py draft.md
python3 marketing-skill/content-humanizer/scripts/humanizer_scorer.py draft.md
Brand voice analysis
品牌调性分析
python3 marketing-skill/content-production/scripts/brand_voice_analyzer.py copy.txt
python3 marketing-skill/content-production/scripts/brand_voice_analyzer.py copy.txt
Ad copy validation
广告文案校验
python3 marketing-skill/ad-creative/scripts/ad_copy_validator.py ads.json
python3 marketing-skill/ad-creative/scripts/ad_copy_validator.py ads.json
Pricing scenario modeling
定价场景建模
python3 marketing-skill/pricing-strategy/scripts/pricing_modeler.py
python3 marketing-skill/pricing-strategy/scripts/pricing_modeler.py
Tracking plan generation
追踪方案生成
python3 marketing-skill/analytics-tracking/scripts/tracking_plan_generator.py
undefinedpython3 marketing-skill/analytics-tracking/scripts/tracking_plan_generator.py
undefinedUnique Features
核心特性
- AI SEO (AEO/GEO/LLMO) — Optimize for AI citation, not just ranking
- Content Humanizer — Detect and fix AI writing patterns with scoring
- Context Foundation — One brand context file feeds all 42 skills
- Orchestration Router — Smart routing by keyword + complexity scoring
- Zero Dependencies — All Python tools use stdlib only
- AI SEO (AEO/GEO/LLMO) —— 不仅优化搜索排名,还优化AI引用优先级
- 内容拟人化工具 —— 检测并修正AI写作特征,附带评分功能
- 上下文基础层 —— 一份品牌上下文文件为全部42项技能提供数据支撑
- 编排路由器 —— 基于关键词+复杂度评分实现智能路由
- 零依赖 —— 所有Python工具仅使用标准库