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/read ~/.claude/skills/seo-content-marketing/SKILL.md

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**Output Structure:**
- Keyword clusters with semantic grouping
- Search volume and difficulty scores
- SERP intent classification (informational/commercial/transactional/navigational)
- Opportunity score (volume vs. difficulty)
- Related questions and PAA data

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**Output Structure:**
- Content quality scores (0-100)
- Thin content detection (<300 words)
- Duplicate/near-duplicate pages
- Keyword cannibalization report
- Missing meta tags and title issues
- Internal linking opportunities

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**Checks Performed:**
- Crawl budget optimization
- Core Web Vitals (LCP, FID, CLS)
- Schema markup validation
- Robots.txt and sitemap analysis
- Canonical tag implementation
- Mobile-friendliness
- HTTPS and security headers
- Structured data errors

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**Output Structure:**
- Keywords competitors rank for (but you don't)
- Backlink opportunities (sites linking to competitors)
- Featured snippet opportunities
- Topic coverage gaps
- DA/DR comparison metrics

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**Brief Includes:**
- Target keyword and semantically related terms
- Recommended word count
- Content outline with H2/H3 structure
- NLP terms to include
- Questions to answer (from PAA)
- Competitor content analysis
- Internal linking suggestions

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**Tracking Features:**
- Daily rank tracking (positions 1-100)
- Volatility alerts for rank changes >5 positions
- SERP feature tracking (featured snippets, PAA, local pack)
- CTR estimation and optimization tips
- Competitor movement alerts

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**Output Structure:**
- Prospect domain with DA/DR scores
- Contact information (email, social)
- Link type classification
- Relevance score
- Personalized outreach templates
- Follow-up sequence

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**Analysis Includes:**
- Core Web Vitals scores
- Render-blocking resources
- LCP optimization opportunities
- CLS layout shift sources
- FID/INP interaction delays
- Image optimization recommendations
- JavaScript execution time
- Ranking impact estimation

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**Audit Components:**
- NAP consistency across directories
- Google Business Profile optimization
- Local citation audit (Yelp, Facebook, etc.)
- Schema LocalBusiness markup
- Review management analysis
- Local pack ranking factors

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**Calendar Features:**
- Search demand-based topic scheduling
- Seasonal trend integration
- Content type recommendations (blog, video, infographic)
- Target keywords per piece
- Publishing frequency optimization
- Team assignment and deadlines

/workflows:full-seo-sprint \
  --domain example.com \
  --scope full \
  --duration 4-weeks

/workflows:launch-seo \
  --domain newsite.com \
  --staging-url staging.newsite.com \
  --launch-date 2024-06-15

/workflows:content-refresh \
  --domain example.com \
  --min-age 12-months \
  --rank-drop 5-positions

/workflows:authority-building \
  --domain example.com \
  --target-da 50 \
  --budget $5000 \
  --duration 6-months

/workflows:ai-content-pipeline \
  --topics topics.csv \
  --output-dir content/ \
  --auto-publish false \
  --review-required true

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result = subprocess.run(
    cmd,
    capture_output=True,
    text=True
)

data = json.loads(result.stdout)

# Convert to DataFrame for analysis
df = pd.DataFrame(data['keywords'])
df.to_csv(output_file, index=False)

return df

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// Node.js example: Content pipeline automation
const { exec } = require('child_process');
const util = require('util');
const execPromise = util.promisify(exec);

async function contentPipeline(topics) {
    const results = {
        keywords: [],
        briefs: [],
        calendar: null
    };
    
    // Step 1: Keyword research for each topic
    for (const topic of topics) {
        const { stdout } = await execPromise(
            `/keyword-research "${topic}" --output json`
        );
        results.keywords.push(JSON.parse(stdout));
    }
    
    // Step 2: Generate content briefs
    const allKeywords = results.keywords.flat();
    for (const keyword of allKeywords.slice(0, 10)) {
        const { stdout } = await execPromise(
            `/content-brief "${keyword.term}" --output json`
        );
        results.briefs.push(JSON.parse(stdout));
    }
    
    // Step 3: Create editorial calendar
    const { stdout } = await execPromise(
        `/content-calendar --topics ${topics.join(',')} --months 3 --output json`
    );
    results.calendar = JSON.parse(stdout);
    
    return results;
}

// Run pipeline
contentPipeline(['email marketing', 'crm software', 'sales automation'])
    .then(results => {
        console.log(`Generated ${results.briefs.length} content briefs`);
        console.log(`Calendar has ${results.calendar.items.length} items`);
    })
    .catch(console.error);

#!/bin/bash

# Technical SEO
/technical-seo "$domain" \
    --export "$OUTPUT_DIR/${domain}-technical.json"

# Content audit
/content-audit "$domain" \
    --scope full \
    --export "$OUTPUT_DIR/${domain}-content.csv"

# Page speed
/page-speed-seo "$domain" \
    --export "$OUTPUT_DIR/${domain}-speed.json"

echo "Completed $domain"
sleep 5  # Rate limiting

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This skill provides comprehensive SEO and content marketing capabilities optimized for AI coding agents to help developers implement effective search optimization and content strategies.