ui-craft-editorial

Original🇺🇸 English
Translated

Editorial / magazine / long-form / Medium / Substack / content-heavy UIs. Locked knobs: CRAFT=9, MOTION=4, DENSITY=3. Serif display + humanist body, wide reading column, drop caps, OpenType. Trigger on: editorial, magazine, long-form, blog, Medium-like, Substack-like.

4installs
Added on

NPX Install

npx skill4agent add educlopez/ui-craft ui-craft-editorial

UI Craft — Editorial

Pre-committed editorial style: magazine, long-form, content-first. Typography carries the hierarchy; layout serves the reading experience.

Knobs (locked)

  • CRAFT_LEVEL = 9 — editorial typography only works at high refinement; Polish Pass mandatory.
  • MOTION_INTENSITY = 4 — reading-aware: fade on reveal, link hovers, no entrance stagger.
  • VISUAL_DENSITY = 3 — wide reading column, generous vertical rhythm, 1 item per row for features.
Do not re-ask these in Discovery. Confirm accent + serif/sans pairing only.

Style anchors

  • Serif display for headings + humanist body sans/serif for reading.
  • Baseline grid feel.
    leading-relaxed
    (1.7) on body.
  • Wide reading column
    max-w-[65ch]
    . Generous vertical rhythm.
  • Accent used for emphasis — pull quotes, drop caps, link underlines — not decoration.
  • OpenType features ON: small caps, ligatures, stylistic sets, tabular figures where relevant.
  • Asymmetric, text-heavy heroes. Featured image large.
  • Motion respects reading: fades only, never pulls the eye away.
  • Black text, warm/ivory canvas, one accent. Color is a voice, not a decoration.

Base rules (inherited)

All rules in
../ui-craft/SKILL.md
apply. This file overrides knob defaults and adds style-specific guidance below. The anti-slop and craft tests still apply in full.

Style-specific overrides

Typography (the whole point)
  • Display: Playfair Display, Fraunces, Lora, or Source Serif 4 for headings and pull quotes.
  • Body: Alegreya, Source Sans 3, ITC Charter, or a humanist pairing. Do NOT use Inter as primary body — it reads as product UI, not editorial.
  • Max two families: one display + one body.
  • Headings:
    text-wrap: balance
    ,
    font-optical-sizing: auto
    , tracking near 0 or slightly negative on large sizes.
  • Body:
    text-wrap: pretty
    ,
    line-height: 1.7
    ,
    font-feature-settings: "liga", "kern"
    .
  • Drop caps via
    p:first-of-type::first-letter { float: left; font-size: 4.5em; line-height: 0.85; padding: 6px 10px 0 0; font-family: <display>; }
    .
  • Small caps via
    font-variant-caps: small-caps
    for section labels, bylines.
  • Opt-in OpenType:
    font-feature-settings: "ss01", "cv11"
    when the chosen font supports them.
  • Pull quotes: serif, large (1.75-2.25em), one accent color, short rule above.
Color
  • Canvas: ivory or warm white —
    oklch(98% 0.01 85)
    — not pure
    #fff
    .
  • Text:
    oklch(18% 0.01 40)
    warm near-black.
  • Restricted palette: black, ivory/warm white, ONE accent. That's it.
  • Accent applied to: drop cap, pull quote, inline link underline, section rule. Not buttons that don't need it.
Spacing & layout
  • Reading column:
    max-w-[65ch]
    for body; hero and featured image can break out to
    max-w-5xl
    .
  • Vertical rhythm on body: paragraph spacing = line-height × 0.6 minimum.
  • Asymmetric heroes: left-aligned display headline + byline + featured image below or offset.
  • Section breaks: centered ornament or a short rule, not a full-width divider.
Motion
  • Fade on scroll reveal for hero/featured image only, 300-400ms ease-out.
  • Inline link hover: underline-offset grows 1px, color shifts to accent, 120ms.
  • No entrance stagger, no parallax, no page transitions that fight the reading flow.
  • Honor
    prefers-reduced-motion
    — cut all reveals.
Content components
  • Byline: small caps, tracking-wide, secondary text color.
  • Dateline + read time: tabular-nums, separated by a bullet
    ·
    .
  • Inline images: full-width or breakout beyond column, with italic serif caption underneath.
  • Blockquote: left border in accent, serif italic,
    max-w-[55ch]
    .

Reference files to read first

Load these from
../ui-craft/references/
:
  • typography.md
    — the primary reference for this style
  • layout.md
    — reading column, rhythm, hierarchy
  • color.md
    — warm palette, accent discipline
  • copy.md
    — editorial voice, headings, empty states
Skip
dashboard.md
,
performance.md
(standard web perf is fine),
sound.md
unless relevant.

Anti-patterns for THIS style

  • Inter, Geist, DM Sans as primary body. They signal product UI, not editorial.
  • Three font families. Always one display + one body.
  • Pure
    #fff
    canvas. Warm it.
  • Tight
    leading-tight
    on body copy. Reading needs 1.6-1.8.
  • Colored pull quote backgrounds, gradient text on headlines, emoji in section rules.
  • Scroll-triggered stagger or parallax — breaks reading flow.
  • Card grids for articles — use stacked list with thumbnail + dek.
  • Sans-serif display headlines by default. If you need sans display, the user probably wants minimal variant.
  • Uppercase headlines. Sentence case, always (small caps for bylines is the exception).
  • CTAs with heavy pill backgrounds — prefer inline underlined links in the serif voice.