lead-research
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Chinese<!-- Adapted from: awesome-claude-skills/lead-research-assistant -->
<!-- 改编自: awesome-claude-skills/lead-research-assistant -->
Lead Research Assistant
销售线索研究助手
Identify and qualify potential leads by analyzing your product and finding target companies.
通过分析你的产品并定位目标公司,识别并筛选合格的潜在销售线索。
When to Use
使用场景
- Finding potential customers for your product
- Building company lists for partnerships
- Identifying target accounts for sales
- Researching companies matching your ICP
- Preparing for business development
- 为你的产品寻找潜在客户
- 构建合作方企业名单
- 定位销售目标客户
- 研究符合你ICP(理想客户画像)的企业
- 为业务拓展做准备
Workflow
工作流程
- Understand - Analyze your product/service
- Define - Create ideal customer profile
- Research - Find matching companies
- Score - Prioritize leads by fit
- Strategize - Provide contact approaches
- 理解 - 分析你的产品/服务
- 定义 - 创建理想客户画像(ICP)
- 调研 - 寻找匹配的企业
- 评分 - 根据匹配度对线索进行优先级排序
- 制定策略 - 提供触达方式
Ideal Customer Profile (ICP)
理想客户画像(ICP)
Define your target by:
| Attribute | Examples |
|---|---|
| Industry | SaaS, Fintech, Healthcare |
| Company Size | 50-200 employees |
| Location | Bay Area, US, Global |
| Technology | Uses AWS, Python, etc. |
| Growth Stage | Series A, Profitable |
| Pain Points | Problems your product solves |
通过以下维度定义你的目标客户:
| 属性 | 示例 |
|---|---|
| 行业 | SaaS, Fintech, Healthcare |
| 企业规模 | 50-200名员工 |
| 地域 | 旧金山湾区, 美国, 全球 |
| 技术栈 | 使用AWS, Python等 |
| 发展阶段 | A轮融资, 盈利状态 |
| 痛点 | 你的产品能解决的问题 |
Lead Scoring Criteria
线索评分标准
Score 1-10 based on:
| Factor | Weight |
|---|---|
| ICP Alignment | High |
| Signals of Need | High |
| Budget Availability | Medium |
| Timing Indicators | Medium |
| Competitive Landscape | Low |
Signals of Need:
- Job postings for relevant roles
- Tech stack indicators
- Recent news or announcements
- Growth/funding indicators
基于以下维度给出1-10分的评分:
| 评分维度 | 权重 |
|---|---|
| ICP匹配度 | 高 |
| 需求信号 | 高 |
| 预算情况 | 中 |
| 时机指标 | 中 |
| 竞争格局 | 低 |
需求信号:
- 相关岗位的招聘信息
- 技术栈指标
- 近期新闻或公告
- 增长/融资动态
Output Format
输出格式
markdown
undefinedmarkdown
undefinedLead Research Results
销售线索研究结果
Summary
摘要
- Total leads found: [X]
- High priority (8-10): [X]
- Medium priority (5-7): [X]
- 找到的线索总数: [X]
- 高优先级(8-10分): [X]
- 中优先级(5-7分): [X]
Lead 1: [Company Name]
线索1: [企业名称]
Website: [URL]
Priority Score: [X/10]
Industry: [Industry]
Size: [Employee count]
Why They're a Good Fit:
[2-3 specific reasons]
Target Decision Maker: [Role/Title]
LinkedIn: [URL if available]
Value Proposition for Them:
[Specific benefit for this company]
Outreach Strategy:
[Personalized approach]
Conversation Starters:
- [Specific point 1]
- [Specific point 2]
undefined官网: [URL]
优先级评分: [X/10]
行业: [行业]
规模: [员工数量]
适配理由:
[2-3条具体原因]
目标决策者: [职位/头衔]
LinkedIn: [若有则填URL]
针对该企业的价值主张:
[针对该企业的具体收益]
触达策略:
[个性化触达方式]
沟通切入点:
- [具体切入点1]
- [具体切入点2]
undefinedFinding Lead Signals
寻找线索信号
Look for:
- Job postings revealing tech stack/needs
- GitHub repos showing tool usage
- Recent funding announcements
- Company blog posts about challenges
- Conference speaking or sponsorships
- Technology partnership announcements
关注以下内容:
- 揭示技术栈/需求的招聘信息
- 显示工具使用情况的GitHub仓库
- 近期融资公告
- 企业博客中提及的挑战
- 会议演讲或赞助记录
- 技术合作公告
Outreach Strategies
触达策略
Cold Email
冷邮件
- Reference specific company context
- Lead with value, not features
- Include relevant social proof
- 提及具体的企业背景信息
- 以价值为切入点,而非产品功能
- 包含相关的社交证明
LinkedIn触达
- Connect with personalized note
- Engage with their content first
- Reference mutual connections
- 发送带个性化备注的好友申请
- 先互动对方的内容
- 提及共同联系人
Warm Introduction
转介绍触达
- Identify mutual contacts
- Ask for specific introduction
- Prepare context for introducer
- 识别共同联系人
- 请求具体的转介绍
- 为介绍人准备相关背景信息
Best Practices
最佳实践
- Be specific about your product's value
- Run from your codebase for automatic context
- Provide detailed ICP constraints
- Request follow-up on promising leads
- Generate CRM-ready CSV exports
- 明确说明你的产品价值
- 从代码库运行以获取自动上下文
- 提供详细的ICP约束条件
- 请求跟进有潜力的线索
- 生成可导入CRM的CSV导出文件