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co-branding
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🇺🇸
Original
English
🇨🇳
Translation
Chinese
Co-branding Guidelines Skill
联合品牌指南 Skill
When to Use
适用场景
Designing shared assets, landing pages, and creative for partner initiatives.
Reviewing partner-submitted collateral before distribution.
Training agencies or external teams on brand usage.
为合作伙伴项目设计共享资产、落地页及创意内容。
分发前审核合作伙伴提交的宣传物料。
向代理机构或外部团队开展品牌使用培训。
Framework
核心框架
Brand Hierarchy
– determine logo lockups, dominance rules, color usage, and typography.
Messaging Alignment
– define shared narrative, value props, boilerplate, and CTA guidance.
Legal/Compliance
– include disclaimers, TM/® usage, privacy statements, and required approvals.
Localization
– document translation rules, regional references, and regulatory considerations.
Version Control
– track asset versions, expiry dates, and update cadence.
品牌层级
– 确定标志组合、主次规则、色彩使用及字体规范。
文案对齐
– 定义共享叙事、价值主张、标准声明及行动号召(CTA)指引。
法律/合规
– 包含免责声明、商标(TM/®)使用规范、隐私声明及必要审批流程。
本地化
– 记录翻译规则、地域参考及监管要求。
版本控制
– 追踪资产版本、过期日期及更新节奏。
Templates
配套模板
Co-branding checklist (logos, copy, disclaimers, accessibility, localization).
Messaging matrix (audience → key message → proof points → CTA).
Visual reference guide with approved mockups.
联合品牌审核清单(标志、文案、免责声明、无障碍适配、本地化)。
文案矩阵(受众 → 核心信息 → 佐证要点 → 行动号召)。
含已批准样稿的视觉参考指南。
Tips
实用建议
Keep editable templates in shared workspaces to reduce iteration time.
Pair with
asset-approval
skill for evidence tracking.
Log exceptions with rationale and expiration date.
在共享工作区保存可编辑模板,以减少迭代时间。
搭配
asset-approval
skill使用,实现证据追踪。
记录例外情况并说明理由及过期日期。