startup-analysis
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ChineseStartup Analysis
创业公司分析
Produces a multi-perspective analysis of a startup, examining it through three lenses that each reveal different aspects of company health and potential:
- VC Investor Lens — Is this a good investment? Market size, unit economics, growth trajectory, team quality, defensibility
- Job Applicant Lens — Should I work here? Equity value, runway risk, culture signals, career growth, compensation fairness
- CEO/Founder Lens — How healthy is this company? Product-market fit, burn efficiency, competitive moat, organizational health
Each perspective surfaces insights the others miss. A company can be a great investment but a terrible place to work (or vice versa). The goal is to give the user a 360-degree view so they can make informed decisions.
从三个不同视角对创业公司进行多维度分析,全面揭示公司健康度和发展潜力的不同侧面:
- 风险投资人(VC)视角 —— 这是一笔好投资吗?考察维度包括市场规模、单位经济、增长轨迹、团队质量、壁垒性
- 求职者视角 —— 我应该在这里工作吗?考察维度包括股权价值、现金流风险、文化信号、职业成长、薪酬公平性
- CEO/创始人视角 —— 这家公司的健康度如何?考察维度包括产品市场匹配度、烧钱效率、竞争护城河、组织健康度
每个视角都能挖掘到其他视角会忽略的洞察:一家公司可能是绝佳的投资标的,但却是非常糟糕的工作选择(反之亦然)。本技能的目标是为用户提供360度的全景视角,辅助用户做出明智决策。
Step 1: Gather Information
步骤1:收集信息
Before analyzing, collect as much public information as possible about the startup. Use web search, the company's website, Crunchbase data, press coverage, and any other available sources.
Key data to gather:
| Category | What to find |
|---|---|
| Basics | Founded year, HQ location, employee count, what the product does |
| Funding | Total raised, last round (size, date, valuation if known), key investors |
| Product | What they sell, who buys it, pricing model, key competitors |
| Traction | Users, revenue (if public), growth signals, notable customers |
| Team | Founders' backgrounds, key hires, LinkedIn headcount trends |
| Market | Industry, market size estimates, tailwinds/headwinds |
| News | Recent press, product launches, partnerships, layoffs, pivots |
If certain data isn't publicly available (e.g., revenue for private companies), note the gap and infer what you can from indirect signals (hiring pace, customer logos, web traffic proxies, job postings).
开展分析前,尽可能收集该创业公司的所有公开信息,可使用网页搜索、公司官网、Crunchbase数据、媒体报道及其他可用来源。
需要收集的核心数据:
| 类别 | 需收集的信息 |
|---|---|
| 基础信息 | 成立年份、总部所在地、员工数量、产品功能 |
| 融资信息 | 总融资金额、最新融资轮次(规模、日期、已知估值)、核心投资方 |
| 产品信息 | 售卖的产品/服务、目标客户、定价模式、核心竞争对手 |
| 业务表现 | 用户量、收入(如果公开)、增长信号、知名客户 |
| 团队信息 | 创始人背景、核心招聘人员、LinkedIn员工规模变化趋势 |
| 市场信息 | 所属行业、市场规模估算、利好/利空因素 |
| 动态信息 | 近期新闻、产品发布、合作动态、裁员信息、业务转型信息 |
如果部分数据未公开(比如私有公司的营收数据),请注明数据缺口,并通过间接信号合理推断(比如招聘速度、客户logo、网站流量 proxy、招聘启事等)。
When information is insufficient
信息不足时的处理
Many startups — especially early-stage or niche ones — have limited public presence. If web search does not return enough information to produce a meaningful analysis (e.g., you can't determine what the company does, who founded it, or how it's funded), ask the user to provide the company's website URL before proceeding. The company website is often the single most information-dense source, and reading it directly (about page, pricing page, team page, blog) can fill most gaps.
You can also ask the user for:
- The company's website or landing page URL
- A Crunchbase, LinkedIn, or PitchBook link
- Any pitch deck, job listing, or press article they have
- Specific context they already know (e.g., "they just raised a Series A from Sequoia")
It is better to ask for a URL and produce an accurate analysis than to guess and produce a misleading one.
很多创业公司,尤其是早期或垂直领域的创业公司,公开信息非常有限。如果网页搜索无法获取足够信息支撑有效分析(比如无法确定公司业务、创始人信息、融资情况),请先要求用户提供公司官网URL再继续分析。公司官网通常是信息密度最高的来源,直接阅读官网的关于页、定价页、团队页、博客可以填补大部分信息缺口。
你也可以要求用户提供以下信息:
- 公司官网或落地页URL
- Crunchbase、LinkedIn或PitchBook链接
- 任何 pitch deck、招聘启事、媒体报道素材
- 用户已知的特定背景信息(比如"他们刚刚拿到了红杉领投的A轮融资")
索要URL后生成准确的分析,远好于靠猜测生成误导性的结论。
Step 2: Determine Which Perspectives to Cover
步骤2:确定需要覆盖的分析视角
By default, produce all three perspectives. If the user specifies a particular angle (e.g., "I'm considering joining them" or "should I invest"), emphasize that perspective but still include the others as context — they often reveal relevant information.
| User's situation | Primary perspective | Still include |
|---|---|---|
| Considering investing | VC Investor | Job Applicant (talent signal), CEO (operational health) |
| Considering a job offer | Job Applicant | VC Investor (funding runway), CEO (strategic direction) |
| Running the company / advisory | CEO/Founder | VC Investor (how investors see you), Job Applicant (talent attractiveness) |
| General curiosity / research | All equally | — |
默认输出三个视角的全部分析。如果用户明确指定了特定角度(比如"我在考虑加入这家公司"或者"我要不要投资这家公司"),可以侧重该视角,但仍需要包含其他两个视角作为参考,它们通常能揭示相关的重要信息。
| 用户场景 | 核心分析视角 | 仍需包含的参考视角 |
|---|---|---|
| 考虑投资 | 风险投资人视角 | 求职者视角(人才信号)、CEO视角(运营健康度) |
| 考虑工作offer | 求职者视角 | 风险投资人视角(融资现金流情况)、CEO视角(战略方向) |
| 公司运营/咨询顾问 | CEO/创始人视角 | 风险投资人视角(投资人对公司的评价)、求职者视角(人才吸引力) |
| 普通好奇/调研需求 | 三个视角同等权重 | — |
Step 3: Analyze from Each Perspective
步骤3:从各视角展开分析
Read the relevant reference files for the detailed framework for each perspective. These contain the specific criteria, metrics, and red/green flags to evaluate.
阅读对应的参考文件,获取每个视角的详细分析框架,文件中包含具体的评估标准、指标、风险/利好信号。
VC Investor Analysis
风险投资人视角分析
Read for the full evaluation framework.
references/vc-framework.mdCore areas to assess:
- Market opportunity — TAM/SAM/SOM, market timing, secular trends
- Product & traction — Product-market fit signals, growth metrics, retention
- Unit economics — CAC, LTV, margins, burn multiple, path to profitability
- Team — Founder-market fit, technical depth, hiring ability
- Defensibility — Moats (network effects, switching costs, data, brand, regulatory)
- Deal terms context — Stage-appropriate valuation, comparable exits
Produce a clear Investment Thesis (bull case) and Key Risks (bear case). End with a verdict: Strong Pass / Lean Pass / Lean Invest / Strong Invest, with reasoning.
阅读 获取完整评估框架。
references/vc-framework.md核心评估维度:
- 市场机会 — TAM/SAM/SOM、市场时机、长期趋势
- 产品与业务表现 — 产品市场匹配度信号、增长指标、留存率
- 单位经济 — CAC、LTV、利润率、烧钱倍数、盈利路径
- 团队 — 创始人与市场匹配度、技术深度、招聘能力
- 壁垒性 — 护城河(网络效应、切换成本、数据、品牌、监管)
- 交易条款背景 — 对应阶段的合理估值、可比退出案例
输出清晰的投资逻辑(看多理由)和核心风险(看空理由),最后给出评级:Strong Pass / Lean Pass / Lean Invest / Strong Invest,并说明理由。
Job Applicant Analysis
求职者视角分析
Read for the full evaluation framework.
references/job-applicant-framework.mdCore areas to assess:
- Financial stability — Runway, burn rate, funding trajectory, revenue health
- Equity value — Option/equity package analysis, dilution risk, liquidation preferences, realistic exit scenarios
- Career growth — Role scope, learning opportunity, resume value, mentorship
- Culture & work-life — Glassdoor signals, employee tenure data, leadership style
- Product & market risk — Is PMF real? What happens if the startup fails?
- Red flags — High turnover, constant pivots, vague metrics, founders cashing out
Produce a clear Why Join (pros) and Watch Out For (risks). End with a verdict: Strong Pass / Lean Pass / Lean Join / Strong Join, with reasoning.
阅读 获取完整评估框架。
references/job-applicant-framework.md核心评估维度:
- 财务稳定性 — 现金流储备、烧钱率、融资轨迹、收入健康度
- 股权价值 — 期权/股权方案分析、稀释风险、清算优先级、合理的退出场景
- 职业成长 — 职责范围、学习机会、简历背书价值、导师资源
- 文化与工作生活平衡 — Glassdoor评价信号、员工任职时长数据、领导风格
- 产品与市场风险 — PMF是否真实?如果创业失败会有什么影响?
- 风险信号 — 人员高流动率、频繁业务转型、指标模糊、创始人套现
输出清晰的加入理由(优势)和注意事项(风险),最后给出评级:Strong Pass / Lean Pass / Lean Join / Strong Join,并说明理由。
CEO/Founder Analysis
CEO/创始人视角分析
Read for the full evaluation framework.
references/ceo-framework.mdCore areas to assess:
- Product-market fit — Retention curves, organic growth, Sean Ellis test proxy
- Growth efficiency — Burn multiple, CAC payback, magic number
- Competitive position — Moat strength, competitive dynamics, market share trajectory
- Organizational health — Hiring pipeline, attrition, team capability gaps
- Fundraising readiness — Metrics vs. benchmarks for next round, investor narrative
- Strategic risks — Platform dependency, customer concentration, regulatory exposure
Produce a clear Strengths to Double Down On and Urgent Areas to Address. End with a health grade: Critical / Struggling / Stable / Strong / Exceptional, with reasoning.
阅读 获取完整评估框架。
references/ceo-framework.md核心评估维度:
- 产品市场匹配度 — 留存曲线、自然增长、Sean Ellis测试替代指标
- 增长效率 — 烧钱倍数、CAC回收周期、魔法数字
- 竞争地位 — 护城河强度、竞争格局、市场份额变化趋势
- 组织健康度 — 招聘 pipeline、人员流失率、团队能力缺口
- 融资准备度 — 下一轮融资的指标达标情况、投资人叙事逻辑
- 战略风险 — 平台依赖、客户集中度过高、监管风险
输出清晰的需要强化的优势和需要紧急解决的问题,最后给出健康度评级:Critical / Struggling / Stable / Strong / Exceptional,并说明理由。
Step 4: Synthesize Cross-Perspective Insights
步骤4:整合跨视角洞察
After the three analyses, add a synthesis section that highlights:
- Where perspectives agree — If all three lenses flag the same strength or weakness, it's probably real
- Where perspectives diverge — A company can be VC-attractive (huge market) but employee-risky (high burn, low runway). Call these out.
- The bottom line — One paragraph summary: what kind of company is this, what's its most likely trajectory, and what should the user do based on their stated (or implied) situation
完成三个视角的分析后,增加综合分析部分,重点说明:
- 视角共识点 — 如果三个视角都指向同一个优势或劣势,那该结论的可信度很高
- 视角分歧点 — 一家公司可能对VC吸引力很高(市场规模大)但对员工风险很高(烧钱快、现金流储备少),需要明确指出这类分歧
- 最终结论 — 一段总结内容:说明这是一家什么类型的公司、最可能的发展轨迹是什么、用户应该根据自身明确(或隐含)的场景采取什么行动
Step 5: Present the Report
步骤5:输出报告
Structure the output as a clean, scannable report:
undefined将输出整理为清晰、易读的报告结构:
undefined[Company Name] — Startup Analysis
[Company Name] — Startup Analysis
Summary
Summary
[2-3 sentence overview with key verdict]
[2-3 sentence overview with key verdict]
VC Investor Perspective
VC Investor Perspective
Market Opportunity
Market Opportunity
Product & Traction
Product & Traction
Unit Economics (if available)
Unit Economics (if available)
Team
Team
Defensibility
Defensibility
Investment Verdict: [Strong Pass / Lean Pass / Lean Invest / Strong Invest]
Investment Verdict: [Strong Pass / Lean Pass / Lean Invest / Strong Invest]
[Reasoning]
[Reasoning]
Job Applicant Perspective
Job Applicant Perspective
Financial Stability
Financial Stability
Equity Value Assessment
Equity Value Assessment
Career Growth Potential
Career Growth Potential
Culture & Work-Life Signals
Culture & Work-Life Signals
Risk Factors
Risk Factors
Employment Verdict: [Strong Pass / Lean Pass / Lean Join / Strong Join]
Employment Verdict: [Strong Pass / Lean Pass / Lean Join / Strong Join]
[Reasoning]
[Reasoning]
CEO/Founder Perspective
CEO/Founder Perspective
Product-Market Fit Assessment
Product-Market Fit Assessment
Growth Efficiency
Growth Efficiency
Competitive Position
Competitive Position
Organizational Health
Organizational Health
Strategic Risks
Strategic Risks
Health Grade: [Critical / Struggling / Stable / Strong / Exceptional]
Health Grade: [Critical / Struggling / Stable / Strong / Exceptional]
[Reasoning]
[Reasoning]
Cross-Perspective Synthesis
Cross-Perspective Synthesis
Points of Agreement
Points of Agreement
Points of Divergence
Points of Divergence
Bottom Line
Bottom Line
Adapt section depth to available data — if financials are completely opaque, say so and focus on what's observable. Don't fabricate metrics, but do make informed inferences and state your confidence level.
---
根据可获取的数据调整各部分的深度,如果财务信息完全不透明,明确说明该情况,重点分析可观测的信息。不要编造指标,但可以做出合理推断并说明置信度。
---Reference Files
参考文件
- — VC due diligence checklist with metrics, benchmarks, and red/green flags
references/vc-framework.md - — Job seeker evaluation framework with equity analysis and culture assessment
references/job-applicant-framework.md - — CEO self-assessment framework with operational metrics and strategic analysis
references/ceo-framework.md
Read these when you need the detailed criteria and benchmarks for each perspective.
- — VC尽职调查清单,包含指标、基准、风险/利好信号
references/vc-framework.md - — 求职者评估框架,包含股权分析和文化评估
references/job-applicant-framework.md - — CEO自我评估框架,包含运营指标和战略分析
references/ceo-framework.md
需要各视角的详细评估标准和基准时,请阅读上述文件。