youtube-seo
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ChinesePlatforms: YouTube SEO
平台:YouTube SEO
Guides YouTube video and channel optimization for search and discovery. Title, description, and thumbnail form an interconnected system; channels using systematic keyword strategies see 156% longer view durations, 89% better CTR, and 312% higher search discovery. Use this skill when optimizing videos for YouTube search and recommendations.
When invoking: On first use, if helpful, open with 1–2 sentences on what this skill covers and why it matters, then provide the main output. On subsequent use or when the user asks to skip, go directly to the main output.
用于指导YouTube视频及频道的搜索曝光优化。标题、描述和缩略图构成了一个相互关联的系统;采用系统化关键词策略的频道观看时长高出156%,CTR高出89%,搜索曝光量高出312%。在为YouTube搜索和推荐系统优化视频时使用本技能。
调用规则:首次使用时如果合适,可以先用1-2句话介绍本技能的覆盖范围和价值,再提供核心输出。后续调用或用户要求跳过介绍时,直接提供核心输出。
Initial Assessment
初始评估
Check for product marketing context first: If or exists, read Sections 6 (Keywords), 11 (Content Strategy).
.claude/product-marketing-context.md.cursor/product-marketing-context.mdIdentify:
- Video type: Tutorial, review, vlog, Shorts
- Target keyword: Primary and secondary
- Audience: Subscribers vs casual viewers
首先检查产品营销上下文:如果存在或文件,阅读第6节(关键词)、第11节(内容策略)。
.claude/product-marketing-context.md.cursor/product-marketing-context.md识别以下信息:
- 视频类型:教程、测评、vlog、Shorts
- 目标关键词:主关键词和次关键词
- 受众:订阅用户 vs 随机观众
Video Titles
视频标题
| Rule | Guideline |
|---|---|
| Length | Under 60 characters; mobile may show partial |
| Keyword | Primary keyword in first 5–55 characters |
| Structure | Social proof/authority + emotional trigger + primary keyword |
| Style | Conversational; avoid keyword stuffing |
| Avoid | ALL CAPS except emphasis |
| 规则 | 指南 |
|---|---|
| 长度 | 不超过60字符;移动端可能会截断显示 |
| 关键词 | 主关键词放在前5-50个字符内 |
| 结构 | 社交证明/权威性 + 情绪触发点 + 主关键词 |
| 风格 | 口语化;避免关键词堆砌 |
| 禁忌 | 除非需要强调,否则不要全大写 |
Video Descriptions
视频描述
| Rule | Guideline |
|---|---|
| First 2–3 sentences | Primary and secondary keywords naturally; meta description under 160 chars |
| Links | Website, store, relevant resources |
| Readability | Natural flow; help search understand topic |
| 规则 | 指南 |
|---|---|
| 前2-3句话 | 自然融入主关键词和次关键词;元描述不超过160字符 |
| 链接 | 放入官网、店铺、相关资源链接 |
| 可读性 | 行文流畅自然;帮助搜索引擎理解内容主题 |
Tags
标签
- Help YouTube understand content; titles and descriptions matter more
- Use relevant tags; avoid over-optimization
- 帮助YouTube理解内容;标题和描述的权重更高
- 使用相关标签;避免过度优化
Thumbnails
缩略图
90% of best-performing videos use custom thumbnails.
| Rule | Guideline |
|---|---|
| Contrast | High contrast; readable fonts; bold colors |
| Composition | Rule of thirds; simple, uncluttered |
| Audience | Consider subscribers vs casual viewers |
| Test | What works evolves; test styles |
90%的高表现视频都使用自定义缩略图。
| 规则 | 指南 |
|---|---|
| 对比度 | 高对比度;字体清晰;色彩鲜明 |
| 构图 | 三分构图法;简洁不杂乱 |
| 受众适配 | 区分订阅用户和随机观众的偏好 |
| 测试 | 有效风格会不断变化;多测试不同风格 |
Title + Description + Thumbnail
标题+描述+缩略图协同
Reinforce the same core message across all three; target different algorithm aspects.
三者传递相同的核心信息;分别命中算法的不同评估维度。
Output Format
输出格式
- Title options (under 60 chars)
- Description (first 160 chars + full)
- Tags (relevant set)
- Thumbnail guidance (elements, text, composition)
- 标题备选(不超过60字符)
- 描述(前160字符摘要 + 完整描述)
- 标签(相关标签集合)
- 缩略图指导(元素、文字、构图)
Related Skills
相关技能
- video-marketing: Video script, hook, structure
- youtube-ads: YouTube paid ads (TrueView, Bumper)
- content-marketing: Video as content format
- parasite-seo: YouTube as high-authority platform
- video-marketing:视频脚本、开头钩子、结构
- youtube-ads:YouTube付费广告(TrueView、Bumper)
- content-marketing:视频作为内容载体的营销
- parasite-seo:利用YouTube高权重平台的SEO