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aios-writing-instagram

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🇺🇸

Original

English
🇨🇳

Translation

Chinese

Writing Instagram

Instagram 内容撰写

Purpose

用途

Produce publish-ready Instagram captions and carousel outlines that match brand voice with a warmer, more accessible tone suited to the visual platform.
生成可直接发布的Instagram文案和轮播内容大纲，匹配品牌调性，采用更温暖、更易懂的语气，适配这个视觉平台的特性。

When to Use

适用场景

  • User asks to write an Instagram post, caption, or carousel
  • User mentions Instagram in a writing context
  • Orchestrator (aios-writing-social) delegates an Instagram post
  • 用户要求撰写Instagram帖子、文案或轮播内容
  • 用户在写作相关场景下提到Instagram
  • 编排器（aios-writing-social）委派Instagram帖子创作任务

Do NOT Use For

不适用场景

  • Other platforms (use aios-writing-linkedin, aios-writing-twitter, etc.)
  • Instagram ads (use writing-ads)
  • 其他平台（请使用aios-writing-linkedin、aios-writing-twitter等对应工具）
  • Instagram广告（请使用writing-ads工具）

Context Loading

上下文加载

Read all context files listed in aios-writing-social.
读取aios-writing-social中列出的所有上下文文件。

Process

工作流程

Step 1: Parse the Request

步骤1：解析需求

Extract topic, content pillar, audience, type.
Defaults if unspecified:
  • Content Pillar: Pillar 4 — Product/Visual content (20%)
  • Audience: All audiences
  • Type: Educational or Social Proof
提取主题、内容支柱、受众、内容类型。
未指定时的默认值：
  • 内容支柱：支柱4 — 产品/视觉内容（20%）
  • 受众：全受众
  • 类型：教育类或社会证明类

Step 2: Write the Post

步骤2：撰写帖子

Caption Rules:
  • 150-300 words, conversational tone
  • 2,200 character max
  • CTA works well as "Save this" or "Share with..."
  • 10-15 hashtags in a separate comment block (not in caption)
  • Include IMAGE PROMPT for visual direction
Carousel Rules:
  • Outline each slide with title and content
  • Slide 1 is hook/title
  • Final slide is CTA
  • 5-10 slides typical
  • Each slide should work visually (short text, bold statements)
Tone:
  • Warmer and more accessible than LinkedIn
  • Visual-first language (describe what they will see)
  • Conversational, relatable
  • Emojis acceptable but not excessive
文案规则：
  • 150-300字，对话语气
  • 最多2200字符
  • 号召性用语（CTA）适合采用“保存这个内容”或“分享给…”这类表述
  • 10-15个hashtag放在单独的评论块中（不要放在文案正文里）
  • 包含IMAGE PROMPT（图片提示）用于明确视觉方向
轮播内容规则：
  • 为每一页幻灯片列出标题和内容大纲
  • 第1页是钩子/标题
  • 最后一页是CTA
  • 通常为5-10页
  • 每页都要适合视觉呈现（文字简短、表述醒目）
语气要求：
  • 比LinkedIn更温暖、更接地气
  • 优先使用可视化语言（描述用户将会看到的内容）
  • 对话感强、有亲和力
  • 可以使用表情符号但不要过多

Step 3: Self-Review

步骤3：自查

Apply all quality gates from aios-writing-social.
Additional Instagram checks:
  • Caption under 2,200 characters
  • 10-15 hashtags in separate block
  • IMAGE PROMPT included for visual direction
  • Carousel slides are scannable (short text per slide)
  • Tone is warmer than LinkedIn
应用aios-writing-social中的所有质量门槛要求。
额外的Instagram专项检查项：
  • 文案字符数不超过2200
  • 10-15个hashtag放在单独的块中
  • 包含IMAGE PROMPT明确视觉方向
  • 轮播幻灯片内容便于快速浏览（每页文字简短）
  • 语气比LinkedIn更温暖

Output Format

输出格式

Single post:
PLATFORM: Instagram
CONTENT PILLAR: [pillar]
AUDIENCE: [segment]
---
[CAPTION TEXT]
---
HASHTAGS: [10-15 in comment block]
IMAGE PROMPT: [visual direction]
NOTES: [reviewer notes]
Carousel:
PLATFORM: Instagram (Carousel)
SLIDE 1: [Hook/Title]
SLIDE 2: [Content]
...
SLIDE [N]: [CTA]
CAPTION: [full caption]
HASHTAGS: [in comment block]
IMAGE PROMPT: [visual direction per slide]
单条帖子：
PLATFORM: Instagram
CONTENT PILLAR: [pillar]
AUDIENCE: [segment]
---
[CAPTION TEXT]
---
HASHTAGS: [10-15 in comment block]
IMAGE PROMPT: [visual direction]
NOTES: [reviewer notes]
轮播内容：
PLATFORM: Instagram (Carousel)
SLIDE 1: [Hook/Title]
SLIDE 2: [Content]
...
SLIDE [N]: [CTA]
CAPTION: [full caption]
HASHTAGS: [in comment block]
IMAGE PROMPT: [visual direction per slide]

References

参考文档

  • references/hook-patterns.md
  • references/post-templates.md
  • shared/platform-specs.md
  • shared/compliance-rules.md
  • references/hook-patterns.md
  • references/post-templates.md
  • shared/platform-specs.md
  • shared/compliance-rules.md