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etsy-seo

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🇺🇸

Original

English
🇨🇳

Translation

Chinese

Etsy SEO 🔍

Etsy SEO 🔍

Analyze and optimize Etsy listings for better search visibility.
分析并优化Etsy商品列表，提升搜索曝光度。

Installation

安装

bash
npx skills add nexscope-ai/eCommerce-Skills --skill etsy-seo -g
bash
npx skills add nexscope-ai/eCommerce-Skills --skill etsy-seo -g

Features

功能特性

  • SEO Score — 0-100 comprehensive rating
  • Title Optimization — Keyword placement, length analysis
  • Tag Analysis — 13 tag optimization, long-tail suggestions
  • Description Analysis — First 160 chars, keyword density
  • Attribute Check — Completeness validation
  • Keyword Research — Category-based suggestions
  • Action Plan — Prioritized improvement roadmap
  • SEO评分 — 0-100分的综合评级
  • 标题优化 — 关键词布局、长度分析
  • 标签分析 — 13个标签优化、长尾关键词建议
  • 描述分析 — 前160字符优化、关键词密度检测
  • 属性检查 — 完整性验证
  • 关键词研究 — 基于品类的关键词建议
  • 行动方案 — 优先级提升路线图

SEO Scoring Weights

SEO评分权重

DimensionWeightMax Score
Title30%100
Tags25%100
Description20%100
Attributes15%100
Images10%100
维度权重最高分
标题30%100
标签25%100
描述20%100
属性15%100
图片10%100

Etsy Tag Rules

Etsy标签规则

RuleSpecification
QuantityMax 13 tags
LengthMax 20 characters each
FormatMulti-word phrases allowed
StrategyLong-tail + synonyms + attributes
规则规范
数量最多13个标签
长度每个标签最多20字符
格式允许使用多词短语
策略长尾词+同义词+属性词

Title Best Practices

标题最佳实践

[Core Keyword] + [Attributes] + [Material/Style] + [Use Case/Occasion]

✅ Good:
"Personalized Name Bracelet, Custom Gold Bracelet for Women, Birthday Gift"

❌ Bad:
"Beautiful Handmade Bracelet"
[核心关键词] + [属性] + [材质/风格] + [使用场景/场合]

✅ 优秀示例:
"Personalized Name Bracelet, Custom Gold Bracelet for Women, Birthday Gift"

❌ 反面示例:
"Beautiful Handmade Bracelet"

Usage

使用方法

Interactive Mode

交互式模式

bash
python3 scripts/analyzer.py
bash
python3 scripts/analyzer.py

With Listing Data

传入商品列表数据

bash
python3 scripts/analyzer.py '{
  "title": "Handmade Silver Ring",
  "tags": ["silver ring", "handmade jewelry"],
  "description": "Beautiful handmade ring...",
  "category": "Jewelry"
}'
bash
python3 scripts/analyzer.py '{
  "title": "Handmade Silver Ring",
  "tags": ["silver ring", "handmade jewelry"],
  "description": "Beautiful handmade ring...",
  "category": "Jewelry"
}'

Demo Mode

演示模式

bash
python3 scripts/analyzer.py --demo
bash
python3 scripts/analyzer.py --demo

Output Example

输出示例

🔍 Etsy SEO Analysis Report

Listing: Personalized Name Bracelet
Category: Jewelry > Bracelets

━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━

📊 SEO SCORE: 72/100 ⚠️

Title:       85/100 ████████░░
Tags:        65/100 ██████░░░░
Description: 70/100 ███████░░░
Attributes:  80/100 ████████░░
Images:      60/100 ██████░░░░

━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━

📝 TITLE ANALYSIS

Current: "Handmade Silver Bracelet"
Length: 24/140 characters ⚠️ Too short

Issues:
• Missing core keyword at start
• No personalization keywords
• Missing occasion/gift keywords

Suggested:
"Personalized Silver Bracelet, Custom Name Bracelet, Birthday Gift for Her"

━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━

🏷️ TAG ANALYSIS

Used: 8/13 tags ⚠️ Add 5 more

Current Tags:
✅ silver bracelet
✅ handmade jewelry
⚠️ bracelet (too generic)

Suggested Tags:
+ personalized bracelet
+ custom name jewelry
+ birthday gift for women
+ anniversary gift
+ minimalist bracelet

━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━

📋 ACTION PLAN

Priority | Action                      | Impact
──────────────────────────────────────────────
HIGH     | Rewrite title with keywords | +15 score
HIGH     | Add 5 more tags             | +10 score
MEDIUM   | Optimize first 160 chars    | +8 score
LOW      | Add more product photos     | +5 score
🔍 Etsy SEO分析报告

商品列表: Personalized Name Bracelet
品类: Jewelry > Bracelets

━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━

📊 SEO评分: 72/100 ⚠️

标题:       85/100 ████████░░
标签:        65/100 ██████░░░░
描述: 70/100 ███████░░░
属性:  80/100 ████████░░
图片:      60/100 ██████░░░░

━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━

📝 标题分析

当前标题: "Handmade Silver Bracelet"
长度: 24/140字符 ⚠️ 过短

问题:
• 开头缺少核心关键词
• 无个性化关键词
• 缺少场景/礼品类关键词

建议标题:
"Personalized Silver Bracelet, Custom Name Bracelet, Birthday Gift for Her"

━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━

🏷️ 标签分析

已使用: 8/13个标签 ⚠️ 需补充5个

当前标签:
✅ silver bracelet
✅ handmade jewelry
⚠️ bracelet (过于宽泛)

建议新增标签:
+ personalized bracelet
+ custom name jewelry
+ birthday gift for women
+ anniversary gift
+ minimalist bracelet

━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━

📋 行动方案

优先级 | 行动内容 | 影响分值
──────────────────────────────────────────────
高     | 结合关键词重写标题 | +15分
高     | 补充5个标签 | +10分
中     | 优化描述前160字符 | +8分
低     | 添加更多商品图片 | +5分

Keyword Research

关键词研究

The tool suggests keywords based on:
  • Category trends
  • Competitor analysis
  • Search volume indicators
  • Long-tail variations
工具基于以下维度生成关键词建议:
  • 品类趋势
  • 竞品分析
  • 搜索量指标
  • 长尾词变体

Optimization Workflow

优化流程

Analyze current listing
      ↓
Score each dimension
      ↓
Identify gaps
      ↓
Generate suggestions
      ↓
Prioritize actions
      ↓
Track improvements
Part of Nexscope AI — AI tools for e-commerce sellers.
分析当前商品列表
      ↓
对各维度评分
      ↓
识别优化缺口
      ↓
生成优化建议
      ↓
确定行动优先级
      ↓
跟踪优化效果
隶属于Nexscope AI — 面向电商卖家的AI工具。