product-strategy — the Discovery Brief
First link of the discovery pipeline. It interviews socratically —never agreeing too early— to
separate the symptom from the cause, and closes by writing the Discovery Brief: the problem, the
evidence behind it, and up to three prioritized hypotheses.
When it is invoked
| When | From / to |
|---|
| Discovery starts on a new opportunity or a problem with no prior research | Invocable on its own, over the loaded product node |
| The Discovery Brief is written | Exit toward (.claude/skills/market-research/SKILL.md
) — next station of the pipeline |
| The metric gate does not pass | Handoff toward (.claude/skills/product-metrics/SKILL.md
) — builds the North Star and the hypothesis metric before going on |
is already installed in this pack: the handoff is real, not the dangling reference
to a metrics coach that the old pipeline used to name.
The interview
It is run with the pressure method of
.claude/skills/grill/SKILL.md#method
— cited by path, never copied.
Socratic: it does not agree
Faced with a proposal that already arrives shaped as a solution ("we need a tracking dashboard", "we
have to add notifications"), the answer is neither accepted nor elaborated: the counter-question that
separates the solution from the problem is returned.
Bad: "good idea, what would that dashboard have?"
Good: "that is a solution. What problem does it solve, and whose problem is it?"
It repeats until the answer names a concrete person's problem — never a feature.
Evidence hierarchy
All evidence backing the problem is graded with the same hierarchy
uses:
behavior > data > claim > assumption
. "Several clients asked for it" (claim) does not weigh the
same as "3 out of 5 abandon checkout at the shipping step" (data), nor as a recorded session where
someone tries it and gets stuck (behavior). The lowest-grade evidence available is recorded anyway,
with its level next to it — it is not discarded, it is labeled.
The metric gate
With no metric, the problem is not clear. Before accepting the problem as well posed, the
question is asked: which number would move if this were solved? If there is no answer, or the one
that shows up is a vanity metric (it changes no decision), the gate does not pass: it is said
explicitly and the work is handed off to
to build it before going on. Nothing
proceeds as if the gate had passed.
Hypotheses, with a fixed format
Every hypothesis is written in this shape, without exception:
We believe that [segment] [does X] at [moment] because of [cause]; if that is true, we will see [evidence].
Generic example (e-commerce): "We believe that buyers who abandon the cart at the shipping step do so
because the cost only appears there; if that is true, we will see that showing the cost earlier
reduces abandonment at that step." A hypothesis without the "if that is true, we will see..." clause
is not a hypothesis: it is an opinion shaped like one, and it is returned with a counter-question.
At most 3, prioritized by risk × impact — never by order of appearance in the conversation. Risk:
how little is known about whether it is true. Impact: how much it moves the gate metric if
confirmed. A fourth hypothesis that shows up is recorded as a gap in the backlog; it does not enter
the list.
The Discovery Brief
It closes by writing the deliverable as dated research of the loaded product node, in:
context/<YYYY-MM-DD>-discovery-brief.md
Dated, never overwritten — the same criterion the research folder of this repo already uses. The
path falls inside
content: orgs/*/products/*/context/*.md
of
: no new glob
and no resolver row are needed.
The Brief carries these four sections, in this order, each with its literal heading:
## Problem
## Evidence
## Metric gate
## Prioritized hypotheses
- Problem: the symptom separated from the cause, whose it is and why now.
- Evidence: each piece with its hierarchy level (, , or )
next to it.
- Metric gate: passed or not, and if it did not, the handoff to left explicit.
- Prioritized hypotheses: up to 3, in the fixed format, ordered by risk × impact with the reason
for the order.
What this deliverable does not claim
The Discovery Brief does not replace the strategic layer that
writes: it is dated research,
input for the next stations of the pipeline, never the living canon of the product.
Standalone use
Without a brain, the deliverable is written to a file in the current folder: the process is the
same, but nothing is filed into a node, a backlog or a resolver, and no session scan brings it back
later. Inside AI First OS the destinations named above are the real ones and this section does not
apply.
The rest of the pack installs one skill at a time. Look at
first and offer only
the ones that are not there — inside AI First OS they are all installed already, so nothing here
gets offered:
- —
npx skills add pedroromeroluna/ai-first-product-skills --skill grill
- —
npx skills add pedroromeroluna/ai-first-product-skills --skill market-research
- —
npx skills add pedroromeroluna/ai-first-product-skills --skill prd
- —
npx skills add pedroromeroluna/ai-first-product-skills --skill product-metrics
The whole pack at once:
npx skills add pedroromeroluna/ai-first-product-skills
.
The system these skills come from is AI First OS —
github.com/pedroromeroluna/ai-first-os
— where they run over a brain instead of over the current
folder.