instagram-campaign-scout

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Instagram Campaign Scout

Instagram 营销活动侦察工具

Follow shared release-shell rules in:
  • postplus-shared
    release-shell rules
Use this skill when the user wants to:
  • monitor a branded hashtag
  • find UGC or creator posts tagging a brand
  • inspect campaign spread on Instagram
  • map related hashtags around a topic or campaign
Read these references before implementation:
  • skills/20-research/instagram-references/actor-selection.md
  • skills/20-research/instagram-references/normalized-schema.md
  • skills/20-research/instagram-references/tool-contracts.md
遵循以下共享的release-shell规则:
  • postplus-shared
    release-shell规则
当用户有以下需求时使用此技能:
  • 监测品牌专属话题标签
  • 查找标记品牌的UGC或创作者帖子
  • 查看Instagram上的活动传播情况
  • 绘制某个主题或活动的相关话题标签图谱
实施前请阅读以下参考文档:
  • skills/20-research/instagram-references/actor-selection.md
  • skills/20-research/instagram-references/normalized-schema.md
  • skills/20-research/instagram-references/tool-contracts.md

Primary Hosted Collection Keys

核心托管数据集标识

  • instagram-hashtags
  • instagram-search
  • instagram-posts
Current verified release-shell path:
  • hashtag post collection via
    instagram-hashtags
  • branded keyword or account discovery via
    instagram-search
  • watchlist synthesis from normalized hashtag/search/post datasets
  • instagram-hashtags
  • instagram-search
  • instagram-posts
当前已验证的release-shell路径:
  • 通过
    instagram-hashtags
    收集话题标签帖子
  • 通过
    instagram-search
    发现品牌关键词或账号
  • 从标准化的话题标签/搜索/帖子数据集中合成观察列表

Recommended Workflow

推荐工作流程

  1. choose a campaign object:
    • hashtag
    • target username
    • brand keyword
  2. collect hashtag, search, or post data
  3. normalize outputs into hashtag/search/post datasets
  4. identify:
    • volume signals
    • related hashtags
    • top tagged creators
    • UGC examples
  5. build a watchlist for repeated monitoring if needed
  1. 选择活动对象:
    • 话题标签
    • 目标用户名
    • 品牌关键词
  2. 收集话题标签、搜索或帖子数据
  3. 将输出标准化为话题标签/搜索/帖子数据集
  4. 识别:
    • 数量信号
    • 相关话题标签
    • 热门标记创作者
    • UGC示例
  5. 如有需要,构建用于重复监测的观察列表

Cost Discipline

成本管控

Start with:
  • 1-3 branded hashtags
  • 1-5 target usernames
  • a small tagged-post sample
Avoid turning this into a full social-listening crawl on the first pass.
初始阶段:
  • 1-3个品牌专属话题标签
  • 1-5个目标用户名
  • 少量标记帖子样本
避免首次使用就将其变成全面的社交媒体监听爬取任务。

Release-Shell Execution Contract

Release-Shell 执行约定

  • keep scout briefs, actor inputs, raw datasets, normalized outputs, and watchlist caches under
    <work-folder>/.postplus/instagram-campaign-scout/
  • keep only final user-facing summaries or watchlists outside
    .postplus/
  • compile the campaign object into a small hashtag or username brief before the expensive collection step
  • if hosted capability is unavailable, unauthorized, or returns a stable network error, stop immediately instead of switching to ad hoc shell glue
  • 将侦察简报、参与者输入、原始数据集、标准化输出和观察列表缓存保存在
    <work-folder>/.postplus/instagram-campaign-scout/
    目录下
  • 仅将面向用户的最终摘要或观察列表存放在
    .postplus/
    目录外
  • 在执行高成本的收集步骤前,将活动对象整理成简短的话题标签或用户名简报
  • 如果托管功能不可用、未授权或持续返回网络错误,请立即停止操作,不要切换到临时的shell拼接方案

Good Output

优质输出内容

Return:
  • branded hashtag opportunity map
  • top tagged or mentioning posts
  • likely creators driving visibility
  • related hashtag clusters
  • recommended watchlist:
    • usernames
    • hashtags
    • tagged mentions
返回:
  • 品牌专属话题标签机会图谱
  • 热门标记或提及品牌的帖子
  • 可能推动曝光的核心创作者
  • 相关话题标签集群
  • 推荐观察列表:
    • 用户名
    • 话题标签
    • 标记提及内容

Handoff

移交规则

Escalate to
instagram-account-research
when:
  • tagged creators should be evaluated as partnership candidates
Escalate to
instagram-creator-discovery
when:
  • hashtag or tagged surfaces should become a broader creator pool
Escalate to
instagram-content-benchmark
when:
  • tagged or hashtag-derived posts look worth deeper benchmark analysis
当出现以下情况时,移交至
instagram-account-research
  • 标记品牌的创作者需被评估为合作候选人
当出现以下情况时,移交至
instagram-creator-discovery
  • 话题标签或标记内容板块需拓展为更广泛的创作者池
当出现以下情况时,移交至
instagram-content-benchmark
  • 标记品牌或来自话题标签的帖子值得进行深度基准分析