discover-stakeholder-summary
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Chinese<!-- PM-Skills | https://github.com/product-on-purpose/pm-skills | Apache 2.0 -->
<!-- PM-Skills | https://github.com/product-on-purpose/pm-skills | Apache 2.0 -->
Stakeholder Summary
Stakeholder 摘要
A stakeholder summary documents the people and groups who have interest in or influence over a project, capturing their needs, concerns, and relationships. Effective stakeholder management often determines project success more than technical execution, making this document essential for navigating organizational complexity.
Stakeholder摘要记录了对项目感兴趣或有影响力的个人和团体,捕捉他们的需求、关注点和关系。有效的Stakeholder管理往往比技术执行更能决定项目的成败,因此这份文档对于应对组织复杂性至关重要。
When to Use
使用场景
- At the start of a new project or initiative to map the landscape
- When taking over an existing project from another PM
- Before major decision points that require cross-functional buy-in
- When experiencing resistance or misalignment mid-project
- During organizational changes that shift stakeholder dynamics
- When preparing communication strategies for launches or changes
- 在新项目或计划启动时,用于梳理相关方格局
- 从其他项目经理手中接管现有项目时
- 在需要跨职能支持的重大决策节点之前
- 项目中期遇到阻力或目标不一致时
- 组织架构变更导致相关方动态变化时
- 为发布或变更制定沟通策略时
Instructions
操作步骤
When asked to create a stakeholder summary, follow these steps:
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Identify All Stakeholders List everyone with a stake in the project: sponsors, approvers, contributors, consumers of the output, and those affected by changes. Cast a wide net initially.you can prioritize later. Include both individuals and groups.
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Assess Influence and Interest For each stakeholder, evaluate their influence (power to affect the project) and interest (how much they care about outcomes). This determines how much attention each requires.
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Understand Their Perspective Document what each stakeholder needs from the project, what concerns or risks they perceive, and what a successful outcome looks like to them. When possible, validate these directly through conversation.
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Map Relationships Identify key dependencies, alliances, and potential conflicts between stakeholders. Understanding who influences whom helps you navigate organizational dynamics.
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Categorize by Engagement Level Based on influence and interest, determine the appropriate engagement approach: actively manage, keep satisfied, keep informed, or monitor. Different stakeholders need different levels of attention.
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Plan Communication For high-priority stakeholders, define communication cadence, preferred channels, and key messages. Good stakeholder management is proactive, not reactive.
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Identify Risks and Mitigations Note where stakeholder concerns could derail the project and plan how to address them. Early attention to resistant stakeholders prevents surprises.
当需要创建Stakeholder摘要时,请遵循以下步骤:
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识别所有Stakeholder 列出所有与项目相关的人员:发起人、审批人、贡献者、产出使用者,以及受变更影响的人员。最初范围要广,后续可再优先排序。需涵盖个人和团体。
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评估影响力与关注度 针对每个Stakeholder,评估他们的影响力(影响项目的权力)和关注度(对项目结果的在意程度)。这将决定每个Stakeholder需要获得多少关注。
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理解他们的视角 记录每个Stakeholder对项目的需求、他们察觉到的顾虑或风险,以及他们眼中的成功成果是什么。尽可能通过直接沟通来验证这些信息。
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梳理关系网络 识别Stakeholder之间的关键依赖、联盟和潜在冲突。了解谁能影响谁,有助于你应对组织动态。
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按参与程度分类 根据影响力和关注度,确定合适的参与方式:积极管理、保持满意、保持告知或仅监控。不同的Stakeholder需要不同程度的关注。
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规划沟通方案 针对高优先级Stakeholder,明确沟通频率、偏好渠道和关键信息。良好的Stakeholder管理是主动的,而非被动应对。
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识别风险与缓解措施 记录哪些Stakeholder的顾虑可能导致项目受阻,并规划应对方案。尽早关注持反对态度的Stakeholder,避免意外状况。
Output Format
输出格式
Use the template in to structure the output.
references/TEMPLATE.md使用中的模板来构建输出内容。
references/TEMPLATE.mdQuality Checklist
质量检查清单
Before finalizing, verify:
- All significant stakeholders are identified (not just obvious ones)
- Influence and interest assessments are realistic, not wishful
- Concerns are documented from stakeholder's perspective, not dismissed
- Relationships and dependencies are mapped
- Communication plan is specific and actionable
- Resistant stakeholders have mitigation strategies
定稿前,请验证以下内容:
- 已识别所有重要的Stakeholder(不仅是显而易见的)
- 影响力和关注度评估符合实际,而非主观期望
- 顾虑是从Stakeholder的视角记录的,未被忽视
- 已梳理关系和依赖
- 沟通方案具体且可执行
- 针对持反对态度的Stakeholder制定了缓解策略
Examples
示例
See for a completed example.
references/EXAMPLE.md可查看中的完整示例。
references/EXAMPLE.md