trend-discovery

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English

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Translation

Chinese

Trend Discovery

趋势发现

Overview

概述

Find trends worth acting on. This skill is for social media trend research across TikTok, Instagram, YouTube, Reddit, Pinterest, and other public sources. The output should separate real evidence from vague "this is trending" claims.

找到值得跟进的趋势。本Skill适用于跨TikTok、Instagram、YouTube、Reddit、Pinterest及其他公开渠道的社交媒体趋势调研。输出内容需将真实证据与模糊的“这很热门”这类主张区分开。

When to Use

使用场景

Use this skill when the user asks to:

find trends in a niche or category
discover trending TikTok sounds, hashtags, creators, or videos
find trending Instagram Reels or YouTube Shorts ideas
build a weekly trend brief
decide what content formats or angles to jump on

当用户提出以下需求时使用本Skill：

查找细分领域或品类中的趋势
发现热门TikTok Sounds、Hashtags、创作者或视频
寻找热门Instagram Reels或YouTube Shorts创作灵感
制作每周趋势简报
决定要跟进哪种内容格式或创作角度

Useful Sources

实用数据源

Signal	Endpoint examples
TikTok trending feed	`/v1/tiktok/get-trending-feed`
TikTok popular hashtags/songs/videos/creators	`/v1/tiktok/hashtags/popular` , `/v1/tiktok/songs/popular` , `/v1/tiktok/videos/popular` , `/v1/tiktok/creators/popular`
TikTok search	`/v1/tiktok/search/top` , `/v1/tiktok/search/keyword` , `/v1/tiktok/search/hashtag`
Instagram trends/search	`/v1/instagram/reels/trending` , `/v2/instagram/reels/search` , `/v1/instagram/search/hashtag`
YouTube	`/v1/youtube/shorts/trending` , `/v1/youtube/search` , `/v1/youtube/search/hashtag`
Reddit	`/v1/reddit/search` , `/v1/reddit/subreddit` , `/v1/reddit/subreddit/search`
Pinterest	`/v1/pinterest/search`

信号	接口示例
TikTok热门信息流	`/v1/tiktok/get-trending-feed`
TikTok热门Hashtags/歌曲/视频/创作者	`/v1/tiktok/hashtags/popular` , `/v1/tiktok/songs/popular` , `/v1/tiktok/videos/popular` , `/v1/tiktok/creators/popular`
TikTok搜索	`/v1/tiktok/search/top` , `/v1/tiktok/search/keyword` , `/v1/tiktok/search/hashtag`
Instagram趋势/搜索	`/v1/instagram/reels/trending` , `/v2/instagram/reels/search` , `/v1/instagram/search/hashtag`
YouTube	`/v1/youtube/shorts/trending` , `/v1/youtube/search` , `/v1/youtube/search/hashtag`
Reddit	`/v1/reddit/search` , `/v1/reddit/subreddit` , `/v1/reddit/subreddit/search`
Pinterest	`/v1/pinterest/search`

Workflow

工作流程

Define niche, country/region, platform, and time sensitivity.
Pull trend/discovery/search results from 2-4 relevant sources.
Normalize evidence: post URL, creator, metric, date, topic, sound/hashtag if present.
Cluster into trends by topic, format, hook, sound, meme, or audience problem.
Rank trends by evidence strength and relevance, not raw views alone.
Translate each trend into content ideas the user can actually make.

明确细分领域、国家/地区、平台及时间敏感度。
从2-4个相关渠道获取趋势/发现/搜索结果。
标准化证据：帖子URL、创作者、数据指标、日期、主题（若有则包含Sound/Hashtag）。
按主题、格式、钩子、Sound、梗或受众问题将内容聚类为不同趋势。
依据证据强度和相关性对趋势排序，而非仅依赖原始浏览量。
将每个趋势转化为用户可实际创作的内容灵感。

Output Format

输出格式

markdown

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markdown

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Trend Discovery Brief: {niche}

Trends Worth Acting On

Trend	Platforms	Evidence	Why it matters	Content angle

Trend	Platforms	Evidence	Why it matters	Content angle

Sounds / Hashtags / Formats

Example Posts to Study

title/hook — why it matters

title/hook — why it matters

Content Ideas

Caveats

Public data only.
Trend evidence is directional unless repeated across sources.

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Public data only.
Trend evidence is directional unless repeated across sources.

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Common Pitfalls

常见误区

Do not call something a trend from one post unless the user only asked for examples.
Do not ignore region. TikTok trends can be highly country-specific.
Do not recommend jumping on trends that do not fit the user's brand or audience.

除非用户仅要求示例，否则不要仅凭一篇帖子就判定某内容为趋势。
不要忽略地域因素。TikTok趋势可能具有极强的国别特异性。
不要推荐与用户品牌或受众不符的趋势。