Total 65,026 skills, Marketing & Growth has 3394 skills
Showing 12 of 3394 skills
When the user wants to plan, script, produce, or optimize App Store Preview videos or Google Play promo videos — the autoplay videos that show in App Store/Play Store search and product pages. Use when the user mentions "App Preview", "preview video", "app store video", "promo video", "Play Store video", "video poster frame", "YouTube promo for Play Store", "30 second app video", "video script", "video specs", or "should I add a preview video". For static screenshots, see screenshot-optimization. For A/B testing the video, see ab-test-store-listing. For broader creative briefs, see screenshot-optimization (covers stills).
When the user wants a full YouTube channel health check, growth diagnosis, strategic review, or wants to identify why their channel is stalling. Also use when the user says 'audit my channel,' 'channel review,' 'why is my channel not growing,' 'channel health check,' 'what's wrong with my channel,' 'growth blockers,' 'YouTube audit,' 'channel diagnosis,' 'strategic review.' For single video analysis, see video-analysis. For strategic repositioning, see channel-strategy.
When the user wants to allocate monthly ad budget across TikTok, Meta, ASA, and Google UAC. Use when the user mentions "budget split", "how much per channel", "ad budget allocation", "paid growth budget plan", or "where should I spend my ad budget". For performance data to inform allocation, see cross-channel-performance. For profitability check, see campaign-profitability.
Surface what customers are actually saying - direct attributed quotes on a topic across call transcripts and email, across your accounts. Use when the user asks "what are customers saying about [topic]", "pull quotes on [objection/feature/competitor]", "voice of customer on [X]", or "what's coming up in calls".
Selection and writing methods for short-form video hooks (openings), Chinese name: 「钩子」. Use when creating a hook, writing a hook, figuring out how to write a hook, running out of ideas for a hook, designing a hook for the first 5 seconds, or writing a video opening or spoken-script opening; also use when the user asks how to start a video, requests an opening template, asks about hook types, or asks for help creating a hook, including during ra-洗稿 script rewriting and topic ideation. Provides a scenario-based taxonomy of 7 hook types with a decision flow, prerequisites, sentence templates, and common mistakes. To diagnose and optimize an existing hook draft, use dbs-hook instead; this skill chooses the type, while dbs-hook refines the execution.
A workflow for generating video titles and saving them to disk. Use when the user asks to title a finished or planned video, especially for Douyin/Xiaohongshu video titles, 视频标题.md, a title file in the same directory as the final video, common patterns in benchmark titles, two-part titles, generating a title from the video topic, titles after content rewriting, or replacing the generic dbs-xhs-title for video titles. It first identifies the actual topic, studies benchmark title patterns when provided, generates 8-12 topic-first two-part candidates, recommends or selects one, and writes 视频标题.md next to the final MP4 when requested.
When the user wants to improve their app's onboarding experience, increase activation rate, reduce Day 1 drop-off, or optimize the first-run flow. Use when the user mentions "onboarding", "first-run", "activation", "tutorial", "day 1 retention", "new user flow", "permission prompts", "sign-up conversion", "onboarding funnel", or "users dropping off early". For overall retention strategy, see retention-optimization. For paywall placement, see monetization-strategy.
When the user wants to create, plan, or optimize App Store In-App Events — the event cards that appear on the Today tab, search results, and your product page. Use when the user mentions "in-app event", "App Store event", "event card", "Today tab", "live event", "challenge", "game event", "seasonal event card", or wants visibility beyond organic search. For general ASO, see aso-audit. For seasonal keyword strategy, see seasonal-aso.
When the user wants to analyze their own app's actual performance data from App Store Connect — real downloads, revenue, IAP, subscriptions, trials, or country breakdowns synced via Appeeky Connect. Use when the user asks about "my downloads", "my revenue", "how is my app performing", "ASC data", "sales and trends", "my subscription numbers", "App Store Connect metrics", or wants to compare periods or top markets. For third-party app estimates, see app-analytics. For subscription analytics depth, see monetization-strategy.
When the user wants to design or optimize their app's monetization — pricing, paywalls, subscriptions, or in-app purchases. Also use when the user mentions "pricing", "paywall", "subscription", "IAP", "how to monetize", "revenue optimization", "free trial", or "conversion to paid". For retention impact, see retention-optimization. For competitive pricing, see competitor-analysis.
When the user wants a comprehensive App Store market overview, daily/weekly market briefing, or combined view of chart movements, trending keywords, featured apps, and new releases. Also use when the user mentions "market overview", "what's happening on the App Store", "market briefing", "weekly report", "market trends", or "state of the market". For chart-specific rank changes only, see market-movers. For keyword trends only, see keyword-research.
Topic selection: find benchmarks and deconstruct viral hits. The raw-material stage of the Refining Furnace: find benchmark creators based on the user's conditions, break down a viral hit to understand why it went viral, then assess whether it still works in the user's hands through the Echo, Audience, and Substitution gates, determining which mechanism to borrow, what to replace, and which of the user's own experiences can carry it. Also used to decide which AI tool to use. Use this when the user encounters a viral hit and wants to make their own version, is looking for benchmarks, or does not know whom to learn from.