Total 50,502 skills, Marketing & Growth has 2440 skills
Showing 12 of 2440 skills
Diagnose and improve marketplace liquidity (match rate/fill rate, time-to-match, reliability) by segment. Produces a Marketplace Liquidity Management Pack: liquidity definition + metric tree, fragmentation map, segment scorecard, supply/demand bottleneck diagnosis, experiment backlog, measurement plan, and operating cadence. Use for Growth teams running two-sided marketplaces.
Direct response copywriting frameworks for video scripts. Includes DR formula, PAS, AIDA, hook formulas, CTA best practices, and conversion optimization. Auto-activates when writing scripts, sponsored content, affiliate content, hooks, CTAs, or copywriting for video. Use when discussing scriptwriting, DR formula, PAS framework, hooks, calls to action, or conversion copy.
Social media: content strategy, community building, organic growth.
Close sales deals consistently as a solopreneur. Use when a prospect is at the decision stage and you need to move them to yes, when deals are stalling or going cold, when you need closing scripts or techniques, or when you want to build a repeatable process for turning proposals into signed contracts. Covers decision-stage psychology, closing techniques, stall recovery, contract-to-payment flow, and post-close relationship setup. Trigger on "how do I close a deal", "closing deals", "deal stalling", "prospect not responding", "how to get them to say yes", "close the sale", "convert proposal to client", "sales closing".
Plan and execute a product launch for a solopreneur business. Use when launching a new product, feature, service, or major update. Covers pre-launch strategy, building anticipation, launch day execution, post-launch momentum, and measuring launch success. Trigger on "product launch", "launch my product", "launch strategy", "how to launch", "launch plan", "go-to-market launch".
Plan, launch, and optimize paid advertising campaigns for a solopreneur business. Use when running ads on Google, Facebook, LinkedIn, or other platforms to drive traffic, leads, or sales. Covers platform selection, campaign structure, ad copy and creative, targeting, budget allocation, conversion tracking, and optimization based on performance data. Trigger on "paid ads", "run ads", "Facebook ads", "Google ads", "advertising strategy", "ad campaign", "PPC", "how to advertise".
Marketing funnel modeling and conversion metrics. Use for ad spend analysis, CPM/CPC optimization, landing page conversions, waitlist economics, and funnel modeling. Triggers on "ad spend", "cpm", "cpc", "conversion rate", "landing page", "waitlist", "funnel".
Generate sport-specific memes from games/moments. Current event reactive content, popular templates, team/player inside jokes.
Grand Slam Offer creation framework based on Alex Hormozi's "$100M Offers". Use when you need to: (1) create irresistible offers using the Value Equation, (2) design Grand Slam Offers with bonuses, guarantees, and scarcity, (3) find your starving crowd and ideal market, (4) implement value-based pricing with 10:1 value-to-price ratio, (5) stack bonuses that increase perceived value, (6) design risk-reversing guarantees, (7) apply ethical scarcity and urgency, (8) name offers using the MAGIC formula.
World-class content strategy expertise combining the frameworks of Andy Crestodina's data-driven approach, Ann Handley's "everybody writes" philosophy, and the content engines that power companies like HubSpot, Ahrefs, and Intercom. Content strategy isn't about creating content - it's about creating the right content for the right audience at the right time in the right format. The best content strategists think in systems, not pieces. They build content engines that compound over time and turn strangers into customers and customers into advocates. Use when "content strategy, content plan, editorial calendar, blog strategy, content marketing, topic clusters, pillar content, content audit, content calendar, SEO content, content distribution, content funnel, thought leadership, content engine, content topics, what to write, content, strategy, editorial, SEO, blog, planning, distribution, measurement" mentioned.
When the user wants to build GTM automation with code, design workflow architectures, use AI agents for GTM tasks, or implement the 'architecture over tools' principle. Also use when the user mentions 'GTM engineering,' 'GTM automation,' 'n8n,' 'Make,' 'Zapier,' 'workflow automation,' 'Clay API,' 'instruction stacks,' 'AI agents for GTM,' or 'revenue automation.' This skill covers technical GTM infrastructure from workflow design through agent orchestration.
Template system for building quarterly social channel roadmaps with KPIs and experiments.