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Found 60 Skills
Analyze Google search results (SERP) for any keyword. Use when the user says "analyze the SERP", "what ranks for", "SERP analysis", "competitive analysis for keyword", "content brief", "what's ranking", "search results for", "who ranks for", or asks about ranking content patterns for a keyword.
Help founders and marketers nail their positioning. Use when someone mentions "positioning," "value proposition," "who is this for," "how do I describe my product," "messaging," "ICP," "ideal customer," or is struggling to articulate what makes their product different.
Business strategy expertise for strategic planning, competitive analysis, market entry, M&A strategy, portfolio management, and strategic decision-making. Use when analyzing competitive positioning, planning growth strategies, or making strategic decisions.
When the user wants to create or update their app marketing context document. Also use when the user mentions "app context", "marketing brief", "app positioning", or when starting any ASO or app marketing project. This is the foundation skill — all other skills check for this context first.
Design a detailed value proposition using a 6-part JTBD template — Who, Why, What before, How, What after, Alternatives. Use when creating a value proposition, analyzing customer value delivery, or articulating why customers should choose your product.
Scrapes Amazon product data from ASINs using browseract.com automation API and performs surgical competitive analysis. Compares specifications, pricing, review quality, and visual strategies to identify competitor moats and vulnerabilities.
Create a competitive analysis brief for one or more competitors or a feature area. Use when informing product strategy or feature prioritization, building sales battle cards, prepping board or investor materials, or deciding where to differentiate vs. achieve parity.
Write structured strategic documents for small and medium businesses. Produces SWOT analyses, lean business plans, OKRs, and competitive analyses. Each mode has a defined structure and quality bar. Use when a business needs to articulate strategy, set goals, analyse competition, or plan for growth. Outputs actionable documents, not generic frameworks.
Blue Ocean Strategy analysis using ERRC framework and Strategy Canvas. Use when: blue ocean, market differentiation, competitive strategy, value innovation, ERRC framework, strategy canvas, new market space, competitive analysis.
Assess organizational capabilities using radar charts. Use for competitive analysis, gap identification, and strategic planning.
Analyze what customers truly need by discovering the "job" they hire your product to do. Use when the user mentions "customer discovery", "why customers churn", "what job does this solve", "competing against luck", or "product-market fit". Covers JTBD interviews, competition analysis, and jobs-oriented roadmaps. For product positioning, see obviously-awesome. For rapid validation, see design-sprint. Trigger with 'jobs', 'to', 'be'.
Use when researching, clustering, and prioritizing keywords for SEO roadmaps.