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Found 18 Skills
World-class growth strategy expertise combining Andrew Chen's marketplace and network effects wisdom, Brian Balfour's growth frameworks, Casey Winters' Pinterest/Grubhub playbooks, and the best of Silicon Valley growth thinking. Growth is not marketing. Growth is the systematic application of product, engineering, and data to create compounding user acquisition, activation, and retention. It's a mindset, not a department. Use when "growth strategy, how do we grow, acquisition strategy, retention strategy, viral growth, network effects, growth loops, product-led growth, plg, ltv cac, unit economics, growth model, flywheel, compound growth, channel strategy, referral program, activation rate, magic moment, aha moment, growth experimentation, growth, strategy, acquisition, retention, viral, network-effects, plg, loops, experimentation" mentioned.
Build a growth strategy with frameworks, metrics, and experimentation. Use when the user says "growth strategy", "growth plan", "AARRR", "growth loops", "North Star Metric", "growth model", "activation rate", "retention strategy", "churn reduction", "growth experiments", or asks about overall growth frameworks and metrics for their product.
Comprehensive growth strategy expertise combining SEO/SMO/CRO implementation, marketplace and network effects frameworks (Andrew Chen), growth loops methodology (Brian Balfour/Reforge), and Silicon Valley growth thinking. Use when building growth strategy, designing growth loops, improving SEO/SMO/CRO, planning acquisition channels, building network effects, or scaling product-led growth. Growth is not marketing — it's systematic application of product, engineering, and data.
Use this skill when users need to validate if their business can scale, stress-test their model, or assess bottlenecks. Activates for "can this scale," "validate my business model," "what's my bottleneck," or when planning for growth.
Analyzes the founder's business context to deliver the 3 highest-impact next moves for growth (marketing or sales). Asks up to 10 diagnostic questions when needed to uncover bottlenecks, struggles, and opportunities. Use when user needs strategic guidance, next steps, growth planning, or actionable business strategy.
When the user wants to discover, evaluate, or prioritize App Store keywords. Also use when the user mentions "keyword research", "find keywords", "search volume", "keyword difficulty", "keyword ideas", or "what keywords should I target". For implementing keywords into metadata, see metadata-optimization. For auditing current keyword performance, see aso-audit.
Traffic-First opportunity discovery. KILL funnel filters ideas by traffic channel, demand, competition, revenue, interest, MVP-ability. Outputs one idea + one channel recommendation.
Comprehensive marketing audit and analysis skill. Integratively utilize all marketing-related skills. Usage scenarios: (1) Overall marketing audit (2) Pre-launch comprehensive inspection (3) Growth strategy review (4) Competitor analysis (5) Formulation of comprehensive improvement plans. Trigger examples: "Conduct a comprehensive investigation and review of marketing aspects", "Marketing audit", "Pre-launch check", "Develop a growth strategy", "Marketing improvement plan"
Generate an Ansoff Matrix analysis mapping growth strategies across market penetration, market development, product development, and diversification. Use when considering growth options, planning market expansion, or evaluating strategic growth paths.
Create a comprehensive product strategy using the 9-section Product Strategy Canvas — vision, segments, costs, value propositions, trade-offs, metrics, growth, capabilities, and defensibility. Use when building a product strategy, creating a strategic plan, or defining product direction.
When the user wants to plan cold start, get first users, or launch a new product with zero traction. Also use when the user mentions "cold start," "cold start problem," "first users," "seed users," "finding users," "finding early users," "Fiverr Upwork," "comment outreach," "Twitter search users," "product launch strategy," "0 to 1 growth," "early-stage acquisition," "launch channels," "get first customers," "Product Hunt launch," "AppSumo," "LTD," "indie hacker," "bootstrapping," or "solo founder."
When the user wants to plan website structure, decide which pages to build, or prioritize pages for a new or existing site. Also use when the user mentions "website structure," "site structure," "which pages do I need," "page planning," "sitemap planning," "Must Have pages," "website architecture," or "site hierarchy."