Cartoon Ad

Purpose

Create or audit animated ads that make the advertising argument visible. Use a coherent visual system to connect specific pressure, offer interaction, mechanism, proof, and a changed human state.

Treat

cartoon

as a storytelling system, not a named studio look or a requirement to be cute, childish, comedic, or metaphorical.

Choose The Mode

Create Mode

Use when the user supplies a product, software, service, community, content offer, brand brief, or rough concept and wants an animated ad direction or shot script.

Produce a

Cartoon Grammar Plan

, shot script, production locks and checks, one approval checkpoint, and direct production handoff after approval.

Review Mode

Use when the user supplies an existing animated ad and asks whether it fits this grammar or how it should improve.

Use

$video-analysis

first to obtain observable shot and audio evidence. Then return:

factual structure and offer first-appearance time
a
```
Strong / Partial / Weak / Missing
```
grammar audit with timecodes
narrative-engine and visual-argument classification
causal-closure gaps
likely
```
complete_ad / excerpt / incomplete
```
status
confirmed patterns, meaningful deviations, and precise skill or creative amendments

Do not enter production or rewrite the ad unless the user asks.

Create Workflow

1. Ground The Brief

Read the smallest useful source context first:

offer facts, audience, brand voice, claim boundaries, and available proof
provided product, persona, UI, audio, brand, or reference assets
prior ad analysis when explicitly relevant
duration, aspect ratio, model, resolution, and output preferences when supplied

Lock:

offer_type

physical_product | software | service | community | content

```
offer_capability
```
```
specific_pressure
```
```
desired_visible_state
```
```
audience
```
```
offer_interaction
```
```
proof_available
```
```
claim_boundaries
```
```
visual_medium
```
```
duration_and_format
```

Do not invent medical, physiological, comparative, ingredient, price, review-count, performance-duration, or guarantee claims.

2. Design The Cartoon Grammar

Read

references/narrative-grammar.md

and

references/metaphor-and-proof.md

Choose one primary narrative engine and one visual-argument mode. Produce a

Cartoon Grammar Plan

with exactly these fields:

```
core_human_state
```
```
specific_pressure
```
```
narrative_engine
```
```
offer_type
```
```
pressure_carrier
```
```
visual_argument_mode
```
```
visual_argument_system
```
```
character_system
```
```
camera_and_edit_grammar
```
```
offer_entry
```
```
offer_interaction
```
```
mechanism_trace
```
```
proof_plan
```
```
continuity_locks
```
```
final_state_and_close
```

State

Claim Boundaries

immediately after the plan. Do not force a metaphor, fixed shot order, character type, material style, joke, product category, or ending formula.

3. Write The Shot Script

Read

references/shot-script-rubric.md

and

references/continuity-rules.md

Return a shot table with exactly these columns:

time | visual | framing/composition | camera motion | action | offer/prop relationship | lighting/color | sound | speech/text | purpose

After the table, provide:

```
Continuity Locks
```
```
Proof Status
```
```
Claim Boundaries
```
```
Causal Closure Gate
```

Keep each shot concrete enough for still generation, video prompting, or animation production. Give each shot one dominant action and one causal idea.

4. Ask For Approval

Ask one concise approval question in the user's language. English default:

Does this cartoon-ad direction feel right? If yes, I will hand it directly to production.

Stop before production until the user approves.

5. Handoff On Approval

Read

references/workflow-handoff.md

and immediately route the locked script.

Default to

$image-batch-runner

first when recurring characters, locations, offers, UI, or visual systems need continuity assets. Feed approved still assets into

$video-batch-runner

Go directly to

$video-batch-runner

when persona, offer, scene, UI, and effect references are already stable and validated.

Do not output a separate production brief and do not ask a second generation confirmation.

Quality Bar

Open on specific pressure and use one coherent
```
visual_argument_system
```
.
Show plausible offer interaction, mechanism trace, and causal result behavior.
Treat aspirational peers as illustration, not proof; use approved proof layers.
End on an embodied human state and keep one main idea per shot.
Add exact packaging, legal, numeric, UI, and subtitle text in post.

Non-Imitation Boundary

Do not copy reference characters, creator identity, brand marks, exact scenes, package designs, signature jokes, or recognizable story devices.
Do not prompt for a named animation studio or living creator's style.
Translate references into generic production attributes: material, proportions, expression range, lighting, camera behavior, edit rhythm, visual argument, and proof logic.

cartoon-ad

NPX Install

Tags

SKILL.md Content

Cartoon Ad

Purpose

Choose The Mode

Create Mode

Review Mode

Create Workflow

1. Ground The Brief

2. Design The Cartoon Grammar

3. Write The Shot Script

4. Ask For Approval

5. Handoff On Approval

Quality Bar

Non-Imitation Boundary