instagram-content-benchmark

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Instagram Content Benchmark

Instagram内容对标

Follow shared release-shell rules in:
  • postplus-shared
    release-shell rules
Use this skill when the user wants to:
  • find strong Instagram post or Reel examples
  • benchmark competitor content
  • identify repeatable hooks, caption structures, or format patterns
  • decide what type of Instagram content to recreate or adapt
Read these references before implementation:
  • skills/20-research/instagram-references/actor-selection.md
  • skills/20-research/instagram-references/normalized-schema.md
  • skills/20-research/instagram-references/tool-contracts.md
遵循以下共享release-shell规则:
  • postplus-shared
    release-shell规则
当用户有以下需求时使用此skill:
  • 寻找优质的Instagram帖子或Reel案例
  • 对标竞品内容
  • 识别可重复使用的钩子、文案结构或格式模式
  • 确定要复刻或改编的Instagram内容类型
实施前请阅读以下参考文档:
  • skills/20-research/instagram-references/actor-selection.md
  • skills/20-research/instagram-references/normalized-schema.md
  • skills/20-research/instagram-references/tool-contracts.md

Primary Hosted Collection Keys

主要托管集合密钥

  • instagram-posts
  • instagram-hashtags
  • instagram-posts
  • instagram-hashtags

Recommended Workflow

推荐工作流程

  1. define seeds:
    • usernames
    • post URLs
    • Reel URLs
    • hashtags
  2. scrape a small candidate pool
  3. normalize posts and Reel-like results into one comparable dataset
  4. rank by engagement, relevance, recency, and format fit
  5. produce a shortlist of benchmark content
  6. summarize:
    • repeated hooks
    • repeated visual formats
    • caption patterns
    • hashtag usage
  1. 定义种子:
    • 用户名
    • 帖子URL
    • Reel URL
    • 话题标签
  2. 抓取小型候选池
  3. 将帖子和类Reel结果标准化为可对比的数据集
  4. 按互动量、相关性、时效性和格式适配度排序
  5. 生成对标内容候选清单
  6. 总结:
    • 重复出现的钩子
    • 重复出现的视觉格式
    • 文案模式
    • 话题标签使用方式

Cost Discipline

成本管控

Start with:
  • 10-30 posts or reels total
  • one or two themes at a time
  • comments only after a shortlist exists
初始阶段:
  • 总计10-30个帖子或Reels
  • 一次聚焦1-2个主题
  • 仅在生成候选清单后查看评论

Release-Shell Execution Contract

Release-Shell执行协议

  • keep benchmark briefs, actor inputs, raw datasets, normalized datasets, and shortlist caches under
    <work-folder>/.postplus/instagram-benchmark/
  • keep only final user-facing summaries or shortlist exports outside
    .postplus/
  • compile a small benchmark brief before the expensive collection step
  • if hosted capability is unavailable, unauthorized, or returns a stable network error, stop immediately instead of switching to ad hoc shell glue
  • 将对标简报、参与者输入、原始数据集、标准化数据集和候选清单缓存存储在
    <work-folder>/.postplus/instagram-benchmark/
    目录下
  • 仅将最终面向用户的总结或候选清单导出文件放在
    .postplus/
    目录外
  • 在执行高成本的采集步骤前,先编写一份简短的对标简报
  • 如果托管功能不可用、未授权或返回稳定网络错误,立即停止操作,不要改用临时shell脚本

Good Output

优质输出内容

Return:
  • top benchmark shortlist
  • content-type split:
    • Reel
    • static post
    • carousel
  • repeated opening patterns
  • repeated value promises
  • likely content pillars
  • recommended next posts to inspect deeper
返回以下内容:
  • 顶级对标候选清单
  • 内容类型拆分:
    • Reel
    • 静态帖子
    • 轮播帖子
  • 重复出现的开场模式
  • 重复出现的价值承诺
  • 潜在内容支柱
  • 推荐进一步深入分析的帖子

Handoff

交接规则

Escalate to
instagram-audience-voice
when:
  • the user wants to read comment sentiment and language
Escalate to video or creative analysis workflows outside this skill family when:
  • the user wants shot-level breakdowns of the actual videos
Escalate to
instagram-creator-discovery
when:
  • the user wants to turn benchmark content into a creator pool
当用户需要分析评论情绪与语言时,转至
instagram-audience-voice
当用户需要对视频进行镜头级拆解时,转至本skill家族外的视频或创意分析工作流
当用户需要将对标内容转化为创作者池时,转至
instagram-creator-discovery