Total 30,167 skills, Marketing & Growth has 1308 skills
Showing 12 of 1308 skills
Analyze an influencer's audience demographics to determine whether their followers match your target customer, with a clear pass/fail verdict. This skill should be used when evaluating audience fit, checking influencer demographics, analyzing audience data, reviewing an audience breakdown, assessing demographic alignment, vetting an influencer's audience, determining if a creator's followers match your target demo, reviewing a platform export or stats screenshot, pasting influencer stats, grading audience quality, deciding whether an influencer's audience is a good fit, checking if this creator is worth it, running an audience report, comparing creator audiences, or evaluating audience overlap with target demo. For overall creator vetting beyond demographics, see creator-vetting-scorecard. For finding new creators, see creator-discovery.
Use when net revenue retention is below 110%, when churn patterns are reactive instead of predictive, when expansion revenue lacks systematic triggers, when onboarding fails to reach activation milestones, or when customer health scoring does not exist. Use when customer base is large enough for patterns (50-500 accounts) but retention is managed manually.
Generate high-converting startup landing page copy inspired by top YC companies. Use when the user asks to write, improve, or critique a startup landing page, hero section, tagline, value proposition, CTA, or any above-the-fold copy.
Design ethical persuasion using Cialdini principles with evidence-backed claims. Use when crafting high-impact messages, proposals, or campaigns that require principle-to-proof traceability and channel-specific execution.
39 relationship-based Bridgebound triggers from Flip The Script - Common VCs, Customers, C-Suite, Employees, VC Partners, Advisors, Board Members, Sponsored Companies, and Your Network. Use when leveraging warm connections, building referral campaigns, or multi-threading into accounts.
Core GTM philosophy principles and multi-channel coordination strategy. Use when defining outbound strategy, training sales teams, or establishing GTM fundamentals.
Researches and identifies potential customers, leads, and business opportunities for your product or service. Analyzes your offering, finds relevant companies and decision makers, provides contact information, and suggests outreach strategies. Use when looking for leads, researching target customers, identifying decision makers, or planning sales outreach.
Creates comprehensive prospect profiles and knowledge capsules for sales preparation. Use this skill when researching new prospects, preparing for calls, onboarding to new accounts, or updating prospect intelligence.
Expert in absurdist, unhinged, and deliberately weird brand voices that work. Covers the Duolingo owl energy, chaotic social media presence, and knowing exactly how far to push. Understands why weird works and when it catastrophically fails. Use when "absurdist, unhinged, duolingo, weird brand, chaotic energy, off the rails, brand character, " mentioned.
Identify and capture SERP features for target keywords — featured snippets, People Also Ask boxes, knowledge panels, and rich results. Use when the user asks about featured snippets, position zero, PAA optimization, rich results, schema markup for SERP features, or how to get more SERP real estate.
Analyze won and lost deals for patterns, insights, and actionable learnings. Use when user says "win/loss analysis", "why did we lose", "deal patterns", "win themes", or asks about deal outcome trends. Do NOT use for visual HTML reports — use /octave:win-loss-report instead.
Provides expert-level analysis and diagnosis for Meta Ads campaigns. Use this skill to interpret performance data, identify root causes of issues, and generate actionable recommendations, with a special focus on correctly handling the 'Breakdown Effect'. Use when the user mentions Meta Ads analysis, campaign diagnosis, ad performance, CPA analysis, ROAS analysis, or asks to analyze exported data from Meta Ads Manager.