Total 50,510 skills, Marketing & Growth has 2440 skills
Showing 12 of 2440 skills
Writes social media captions for any platform from a brief. Generates 3 variations — short, medium, and long — with a hashtag set for each. Invoke when the user says "write a caption", "write captions for", "I need post copy for", "draft some caption options", or when a content brief is provided and the user needs caption text. Also invoke when working through a content calendar and post copy is needed for specific items.
DTC Brand User Retention & LTV Growth Engine — Retention Health Check, RFM+LTV Segmentation, Loyalty Program Design, Subscription Churn Prevention, Win-back System, Cohort Analysis. Use when user mentions: retention, repurchase rate, repurchase, LTV, customer lifetime value, churn, loyalty, membership, subscription, win-back, inactive customers, reactivation, RFM segmentation.
How to read paid media dashboards without fooling yourself. Attribution models, platform reporting quirks, multi-platform reconciliation, ROAS vs LTV horizon traps, statistical noise in performance metrics, incrementality testing, and the failure modes that produce expensive lessons. Triggers on read paid media dashboard, attribution analysis, ROAS vs LTV, multi-platform reconciliation, ad incrementality, geo holdout, conversion lift study, ghost bidding, paid media reporting, board-deck paid media metrics, blended CAC, MMM, MTA, last-click attribution. Also triggers when a marketer is about to scale, kill, or rebudget a campaign based on platform metrics, or when reconciling platform reports against warehouse revenue.
AI citation readiness audit ONLY (does not touch Google rankings, use blog-rewrite for combined Google+AI work). Use whenever the user wants their content to rank in ChatGPT, Perplexity, Claude, Gemini, or Google AI Overviews. AI citation optimization audit scoring blog posts for ChatGPT, Perplexity, and Google AI Overview citability. Evaluates passage-level citability, Q&A formatting, entity clarity, structured data, and AI crawler accessibility. Generates citation capsules and a 0-100 AI Citation Readiness score. Use when user says "geo", "ai citation", "ai optimization", "citation audit", "aeo", "perplexity optimization", "chatgpt citation".
在给定关键词下拆解所有竞品 ASIN 的流量来源——自然搜索、SP 广告、SB 品牌广告、SBV 视频广告、SP 推荐、AC/ER/TR 等推荐位，支持按 ASIN 过滤、指定日期区间及新进流量词等筛选。当用户提到关键词流量来源、该关键词下哪些竞品在抢流量、自然流量与付费流量占比、SP广告曝光、品牌广告占比、SP推荐位、推荐位广告/非广告拆分、搜索展示分析、Amazon's Choice或编辑推荐曝光、关键词竞争格局、ASIN流量构成、keyword traffic, traffic structure analysis, search share, ad share, traffic source distribution, SIF, traffic analysis, SP recommendation, recommend position breakdown时触发此技能。即使用户未明确提及"SIF"，只要其需求涉及在某关键词下分析竞品 ASIN 的流量来源分布，也应触发此技能。
按ASIN查找亚马逊同细分市场（Niche）竞品，支持点击转化率、综合转化率、点击量、销量、评论、评分、价格、毛利率等多维度筛选潜力竞品。当用户提到同细分竞品、ASIN竞品挖掘、Niche竞品分析、同类商品对标、ASIN对标分析、细分市场竞品列表、高转化竞品筛选、极目产品挖掘、niche competitor by ASIN, ASIN competitor analysis, same niche products, similar products discovery, conversion rate comparison, potential competitor screening, Jiimore ASIN mining时触发此技能。即使用户未明确提及"细分市场"或"Niche"，只要其需求涉及根据某个ASIN挖掘同细分下的竞品列表或筛选潜力竞品，也应触发此技能。
使用SIF（搜索情报框架）数据分析ASIN的流量来源构成与曝光分布，覆盖本期/上期/新进/退出周期对比。当用户提到ASIN流量来源、流量结构分析、自然流量与付费流量占比、曝光得分拆解、周期对比、新进/退出流量词、竞品流量分析、SP广告关键词数量、品牌广告曝光、Amazon's Choice曝光、编辑推荐曝光、Top Rated曝光、视频广告曝光、自然搜索曝光比例、PPC流量来源、促销秒杀流量来源、推荐位结构拆解、ASIN traffic analysis, traffic sources, organic traffic share, ad traffic share, exposure analysis, traffic structure, period-over-period comparison, keyword churn, SIF时触发此技能。即使用户未明确提及"SIF"，只要其需求涉及分析ASIN的流量来源、曝光渠道分布、跨周期对比或竞品流量结构对比，也应触发此技能。
Use this skill when the user wants to inspect, report on, create, update, pause, resume, budget, target, upload assets for, or troubleshoot Meta, Facebook, or Instagram ads via the Marketing API. It covers ad accounts, campaigns, ad sets, ads, creatives, ad images and videos, targeting search, batch reads, and Insights reports. Helpful for requests about Meta Ads Manager, ROAS or CPA reporting, launch workflows, creative rollout, audience setup, delivery issues, budget changes, or bulk ad operations.
Apply psychological principles and behavioral science to copy and design. Useful for tightening hooks, framing, and pricing presentation.
Create a User-Generated Content (UGC) video ad by combining a human selfie and a product image, then generating a video script and an animated ad.
Create a polished, on-brand Instagram post — square or portrait hero image with matching caption and hashtags.
Chief Customer Officer advisory for startups: retention decomposition (gross retention vs NRR honesty, churn root-cause taxonomy), customer segmentation strategy (differential investment across tiers + ICP fit scoring), CS team coverage model (pooled vs named CSM thresholds + ratio math), and CS team org evolution (CS vs Support vs AM distinctions). Use when designing retention strategy, segmenting customers for differential investment, sizing CS team, or sequencing CS hires. Strategic only — does not duplicate engineering/business-growth tactical skills.